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The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
controversial Princeton University guest lecturer, he might answer: “I race motorcycles in Europe.” “I ski in the Andes.” “I scuba dive in Panama.” “I dance tango in Buenos Aires.” He has spent more than five years learning the secrets of the New Rich, a fast-growing subculture who has abandoned the “deferred-life plan” and instead mastered the new currencies—time and mobility—to create luxury lifestyles in the here and now. Whether you are an overworked employee or an entrepreneur trapped in your own business, this book is the compass for a new and revolutionary world. Join Tim Ferriss as he teaches you: • How to outsource your life to overseas virtual assistants for $5 per hour and do whatever you want • How blue-chip escape artists travel the world without quitting their jobs • How to eliminate 50% of your work in 48 hours using the principles of a forgotten Italian economist • How to trade a long-haul career for short work bursts and freuent "mini-retirements" • What the crucial difference is between absolute and relative income • How to train your boss to value performance over presence, or kill your job (or company) if it’s beyond repair • What automated cash-flow “muses” are and how to create one in 2 to 4 weeks • How to cultivate selective ignorance—and create time—with a low-information diet • What the management secrets of Remote Control CEOs are • How to get free housing worldwide and airfare at 50–80% off • How to fill the void and create a meaningful life after removing work and the office You can have it all—really. The 7 Habits of Highly Effective Families
The 7 Habits of Highly Effective People
Before you can adopt the seven habits, you'll need to accomplish what Covey calls a "paradigm shift"—a change in perception and interpretation of how the world works. Covey takes you through this change, which affects how you perceive and act regarding productivity, time management, positive thinking, developing your "proactive muscles" (acting with initiative rather than reacting), and much more. This isn't a quick-tips-start-tomorrow kind of book. The concepts are sometimes intricate, and you'll want to study this book, not skim it. When you finish, you'll probably have Post-it notes or hand-written annotations in every chapter, and you'll feel like you've taken a powerful seminar by Covey. —Joan Price The 8th Habit: From Effectiveness to Greatness
The world, though, is a vastly changed place. The challenges and complexity we all face in our relationships, families, professional lives, and communities are of an entirely new order of magnitude. Being effective as individuals and organisations is no longer merely an option — survival in today's world requires it. But in order to thrive, innovate, excel, and lead in what Covey calls the ”New Knowledge Worker Age“, we must build on and move beyond effectiveness. The call of this new era in human history is for greatness; it's for fulfillment, passionate execution, and significant contribution. Accessing the higher levels of human genius and motivation in today's new reality requires a sea change in thinking: a new mind-set, a new skill-set, a new tool-set — in short, a whole new habit. The crucial challenge of our world today is this: to find our voice and inspire others to find theirs. It is what Covey calls the 8th Habit. So many people feel frustrated, discouraged, unappreciated, and undervalued — with little or no sense of voice or unique contribution. The 8th Habit is the answer to the soul's yearning for greatness, the organisation's imperative for significance and superior results, and humanity's search for its ”voice“. Profound, compelling, and stunningly timely, this groundbreaking new book of next-level thinking gives a clear way to finally tap the limitless value-creation promise of the ”Knowledge Worker Age“. The 8th Habit shows how to solve such common dilemmas asž •People want peace of mind and good relationships, but also want to keep their lifestyle and habits. •Relationships are built on trust, but most people think more in terms of ”me“ my wants, my needs, my rights. •Management wants more for less; employees want more of ”what's in it for me“ for less time and effort. •Businesses are run by the economic rules of the marketplace; organisations are run by the cultural rules of the workplace. •Society operates by its dominant social values, but must live with the consequences of the inviolable operation of natural laws and principles. Covey's new book will transform the way we think about ourselves and our purpose in life, about our organisations, and about humankind. Just as The 7 Habits of Highly Effective People helped us focus on effectiveness, The 8th Habit shows us the way to greatness. 42 Rules for 24-Hour Success on LinkedIn: Practical ideas to help you quickly achieve your desired business success.
'42 Rules of 24-Hour Success on LinkedIn' is a user-friendly guidebook designed to help you leverage the power of LinkedIn to build visibility, make connections and support your brand. There is a theory that everyone in the world is connected by no more than 6 people. You know who you are, but who else in this socially-networked world knows you? This book will will help you: Create a clear understanding of why you are using LinkedIn.Learn how LinkedIn offers opportunities for the Job Seeker, the Sales Person, and everyone in between.Leverage the most effective ways to communicate your brand and your value.Use efficient strategies to build a high-quality network of connections.Demonstrate your expertise using the most powerful tools that LinkedIn offers The 48 Laws of Power
The laws cull their principles from many great schemers—and scheming instructors—throughout history, from Sun-Tzu to Talleyrand, from Casanova to con man Yellow Kid Weil. They are straightforward in their amoral simplicity: "Get others to do the work for you, but always take the credit," or "Discover each man's thumbscrew." Each chapter provides examples of the consequences of observance or transgression of the law, along with "keys to power," potential "reversals" (where the converse of the law might also be useful), and a single paragraph cleverly laid out to suggest an image (such as the aforementioned thumbscrew); the margins are filled with illustrative quotations. Practitioners of one-upmanship have been given a new, comprehensive training manual, as up-to-date as it is timeless. 2020 Vision
Activation: The Core Competency
It is the business mantra of the highly competitive, rapidly changing '90s: you must manage yourself more efficiently, proactively and flexibly to achieve corporate success. Edmund J. Freedberg is a performance management consultant and he knows that truly "empowering" people means giving them the training and support they need to effectively self-manage. For a job to be done, the necessary potential and ability must be in place, and that potential has to be converted into performance. The "activation" of that potential is the prime responsibility of the self-manager. In a clear and practical manner, based on proven strategies, Activation develops the critical performance equation. Apache Security
Apple Confidential 2.0: The Definitive History of the World's Most Colorful Company
Linzmayer's tale does have a few drawbacks. Because he mixes a chronological narrative with chapters that focus on key points in the Apple story, he sometimes repeats himself. Case in point: the chapter "Big Bad Blunders" makes a great record of Apple's failures, but the story of the exploding Powerbook 5300s is duplicated at later points. Nonetheless, Apple Confidential is rife with gems that will appeal to Apple fanatics and followers of the computer industry. Especially enjoyable are the revelation of "Easter eggs" that are hidden in several versions of the Mac operating system; the many screen shots, timelines, and telling quotes from Jobs, Gates, Wozniak and others that populate the margins and concluding sections of each chapter; the "Code Names Uncovered" section that makes public the monikers of several secret Apple projects; and Bill Gates's 1985 letter to John Sculley and Jean Louis Gassee pleading for Apple to license Mac technology and develop a "standard personal computer." —Patrick O'Kelley AppleScript: The Missing Manual
Are You Ready to Succeed? Unconventional Strategies to Achieving Personal Mastery in Business and Life
The Art of Deception: Controlling the Human Element of Security
After Mitnick's first dozen examples anyone responsible for organizational security is going to lose the will to live. It's been said before, but people and security are antithetical. Organizations exist to provide a good or service and want helpful, friendly employees to promote the good or service. People are social animals who want to be liked. Controlling the human aspects of security means denying someone something. This circle can't be squared. Considering Mitnick's reputation as a hacker guru, it's ironic that the last point of attack for hackers using social engineering are computers. Most of the scenarios in The Art of Deception work just as well against computer-free organizations and were probably known to the Phoenicians; technology simply makes it all easier. Phones are faster than letters, after all, and having large organizations means dealing with lots of strangers. Much of Mitnick's security advice sounds practical until you think about implementation, when you realize that more effective security means reducing organizational efficiency—an impossible trade in competitive business. And anyway, who wants to work in an organization where the rule is "Trust no one"? Mitnick shows how easily security is breached by trust, but without trust people can't live and work together. In the real world, effective organizations have to acknowledge that total security is a chimera—and carry more insurance. —Steve Patient, amazon.co.uk The Art of Managed Services
The Art of Managing People
* Developing the interpersonal skills necessary to improve relations with employees * Understanding the differences between people, and behaving accordingly * Assessing, and then improving, current working situations * Creating trust between managers and employees. Person-to-person skills are the key to developing an effective team of satisfied, energetic workers. Letting your workers express their own personalities and maximize their potentials will * Reduce stress within the work force, * Create a positive spirit throughout the company, and * Increase the organization's productivity and profitability. The Art of War
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
The Art of the Start will give you the essential steps to launch great products, services, and companieswhether you are dreaming of starting the next Microsoft or a not-for-profit thats going to change the world. It also shows managers how to unleash entrepreneurial thinking at established companies, helping them foster the pluck and creativity that their businesses need to stay ahead of the pack. Kawasaki provides readers with GISTGreat Ideas for Starting Thingsincluding his field-tested insiders techniques for bootstrapping, branding, networking, recruiting, pitching, rainmaking, and, most important in this fickle consumer climate, building buzz. At Apple, Kawasaki helped turn ordinary customers into fanatics. As founder and CEO of Garage Technology Ventures, he has tested his iconoclastic ideas on real- world start- ups. And as an irrepressible columnist for Forbes, he has honed his best thinking about The Art of the Start. Attacking Faulty Reasoning
Attracting Terrific People: How to Find-And Keep-The People Who Bring Your Life Joy
Basic Marketing: a Global-Managerial Approach
Beginning Xml
Very little space is wasted detailing the history of XML and its relation to SGML, as is the case in many other titles. The argument for the importance of XML is made quickly, and the basics of well-formed syntax are tackled right off. One notable distinction of this book is its excellent coverage of related technologies, such as cascading style sheets (CSS) and relational databases. In addition to discussing the crucial companion standards to the core XML language (DTDs, XSL, and XSLT), the book adds a nice perspective to the broad range of applications in which XML can play a role. One section, "Other Uses for XML," illustrates how XML can be used to serialize object models, creating stateless objects and utilizing the Resource Description Framework (RDF). Case studies on—among other things—how XML can be used to build discussion groups, and provide B2B data transfer, round out the text. This book is perfect for Web programmers who are turning their attention to XML for the first time. It imparts a solid understanding of the XML forest and XML trees. —Stephen W. Plain Topics covered:Well-formed XMLCascading style sheets (CSS)XSLT and XpathDocument Object Model (DOM)Simple API for XML (SAX)XML/database integration schemasDocument Type Definitions (DTDs)NamespacesB2B data-transfer applicationsDiscussion group applications Beyond Code: Learn to Distinguish Yourself in 9 Simple Steps!
In Beyond Code, Setty explains that todays tech pros are facing the crisis of commoditization and that in order to thrive, it is imperative that they learn to stand out. Moreover, Beyond Code functions as a blueprint for professionals who want to go from acceptable to exceptional. Beyond Code explains how technology professionals can supercharge their careers by winning what Setty calls the Inner Game and Outer Game. Complete with exercises, examples, and insights, Beyond Code provides a recipe for technology professionals to raise above the commodity crowd and become remarkable. This book is crucial for IT professionals who want to succeed through distinction Rajeshs insights are clear, instructive, and vital for long term career success in IT. Beyond Fear: Thinking Sensibly About Security in an Uncertain World.
"Does arming pilots make flying safer? Computer security guru Schneier applies his analytical skills to real-world threats like terrorists, hijackers, and counterfeiters. BEYOND FEAR may come across as the dry, meticulous prose of a scientist, but that's actually Schneier's strength. Are you at risk or just afraid? Only by cutting away emotional issues to examine the facts, he says, will we reduce our risks enough to stop being scared." —Wired "In his new book, 'Beyond Fear', Bruce Schneier — one of the world's leading authorities on security trade-offs — completes the metamorphosis from cryptographer to pragmatist that began with Secrets and Lies, published in 2000. The new book dissects a range of security solutions in terms of the agendas of the players (attackers and defenders) and touches — too briefly — on ways of modifying those agendas. I particularly like the idea that insurance, the standard tool used in business to control risk and convert variable costs to fixed costs, can help make developers accountable for insecure software. Product-liability laws aren't likely to change anytime soon. But if actuaries measured the risk associated with use of competing software products and priced insurance policies accordingly, maybe we could close the feedback loop in a positive way." — infoworld.com Many of us, especially since 9/11, have become personally concerned about issues of security, and this is no surprise. Security is near the top of government and corporate agendas around the globe. Security-related stories appear on the front page everyday. How well though, do any of us truly understand what achieving real security involves? In Beyond Fear, Bruce Schneier invites us to take a critical look at not just the threats to our security, but the ways in which we're encouraged to think about security by law enforcement agencies, businesses of all shapes and sizes, and our national governments and militaries. Schneier believes we all can and should be better security consumers, and that the trade-offs we make in the name of security - in terms of cash outlays, taxes, inconvenience, and diminished freedoms - should be part of an ongoing negotiation in our personal, professional, and civic lives, and the subject of an open and informed national discussion. With a well-deserved reputation for original and sometimes iconoclastic thought, Schneier has a lot to say that is provocative, counter-intuitive, and just plain good sense. He explains in detail, for example, why we need to design security systems that don't just work well, but fail well, and why secrecy on the part of government often undermines security. He also believes, for instance, that national ID cards are an exceptionally bad idea: technically unsound, and even destructive of security. And, contrary to a lot of current nay-sayers, he thinks online shopping is fundamentally safe, and that many of the new airline security measure (though by no means all) are actually quite effective. A skeptic of much that's promised by highly touted technologies like biometrics, Schneier is also a refreshingly positive, problem-solving force in the often self-dramatizing and fear-mongering world of security pundits. Schneier helps the reader to understand the issues at stake, and how to best come to one's own conclusions, including the vast infrastructure we already have in place, and the vaster systems—some useful, others useless or worse—that we're being asked to submit to and pay for. Bruce Schneier is the author of seven books, including Applied Cryptography (which Wired called "the one book the National Security Agency wanted never to be published") and Secrets and Lies (described in Fortune as "startlingly lively...[a] jewel box of little surprises you can actually use."). He is also Founder and Chief Technology Officer of Counterpane Internet Security, Inc., and publishes Crypto-Gram, one of the most widely read newsletters in the field of online security. Beyond Reengineering Pb
Blink: The Power of Thinking Without Thinking
Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in the Bronx. He underlines studies about autism, facial reading and cardio uptick to urge training that enhances high-stakes decision-making. In this brilliant, cage-rattling book, one can only wish for a thicker slice of Gladwell's ideas about what Blink Camp might look like. —Barbara Mackoff Blueprint to the Digital Economy: Creating Wealth in the Era of E-Business
Blur: The Speed of Change In the Connected Economy
The Book of Business Wisdom: Classic Writings by the Legends of Commerce and Industry
In The Book of Business Wisdom, more than 50 business legends, past and present, share their passion for excellence and their views on success in business. You'll hear from Andrew Carnegie and Victor Kiam about the road to business success, David Ogilvy and Richard Sears on leadership, Carl Icahn and Bernard Baruch on what it takes to succeed on the Street, and Mary Kay and John H. Johnson on connecting with customers, just to name a few. For easy reference, the 54 essays featured in The Book of Business Wisdom are organized into eight categories, covering how to get ahead, character, leadership, management, selling and customer service, individuality, entrepreneurship, and investing. Throughout the book, pearls of wisdom from each contributor have been highlighted to draw attention to some of the more memorable and quirky ideas. Each essay is preceded by a brief introduction that offers interesting and insightful information about its author's life and career, and places the essay in historical perspective. A collection of timeless and universal essays from the sharpest business minds ever, The Book of Business Wisdom is an indispensable source of ideas and inspiration for everyone who wants to succeed. "This book is a delight to read and a revelation. It contains a wealth of wisdom about how to succeed not just in business, but in life." —Daniel P. Tully Chairman of the Board, Merrill Lynch & Co., Inc. Lee Iacocca: "If you make believe that 10 guys in pin-striped suits are back in kindergarten class playing with building blocks, you'll get a rough idea of what life in a corporation is like." Andrew Carnegie: "Boss your boss just as soon as you can; try it on early. There is nothing he will like so well if he is the right kind of boss. If he is not, he is not the man for you to remain with — leave him whenever you can, even at a present sacrifice, and find one capable of discerning genius." Malcolm Forbes: "A big shot who has never laid an egg . . . is in the position of a hen under a similar handicap, about to be made a meal of." bl12 Muriel Siebert: "Everyone said that the reason there had never been a woman on the floor of the Stock Exchange before was because no lady could stand the language. So I learned the language." "This serious and well-researched anthology should be in the personal library of anyone who aspires to or desires insight into business leadership." —R. D. Kennedy former Chairman and CEO, Union Carbide Corp. "A very useful collection which points up the size, scope, boldness, and ever-changing nature of American business and its legendary leaders. The essays are informative, provocative, useful, inspiring, and sometimes funny. In an age when endlessly new information flickers across our computer screens, it is satisfying to hold something that deserves to be bound in leather." —Glen L. Urban, Dean Sloan School of Management, MIT "This book is a way of getting a century of ideas and experience into the bloodstream of a new generation of entrepreneurs and businesspeople. Perhaps, most of all, it will help revivify the American Dream." —Peter G. Peterson, Chairman The Blackstone Group former U.S. Secretary of Commerce Business Modeling With UML: Business Patterns at Work
The book makes a strong case for the advantages of modeling businesses in UML. With models, an organization can provide better software, define and implement new goals, and even decide whether to outsource certain operations. The Erickson-Penker Business Extensions for UML, invented by the authors and presented within the text, permit UML to document the entire business enterprise. This book shows how to model businesses, from business architecture to processes, business rules, and goals. Short case studies—for Web-centric and more traditional companies—are used to illustrate key concepts here. Later sections of the book will perhaps take a little more background in software engineering to appreciate fully as the book presents a handful of business patterns, which offer reusable solutions to common problems (just like software patterns). The authors also look at how to leverage a business model to create better software. In engineering, a new car is modeled and thoroughly tested on a computer before any physical prototype is ever built. As the authors point out, a business that has accurate models can test out new ideas cheaply and then adapt to changing market conditions quickly. This title makes a case that UML—a tool traditionally used by software developers—is ready to tackle the job. Read this notably informative and intelligent book to see the possible benefits of business modeling in UML for your organization. —Richard Dragan Topics covered: Business modeling basics, UML notation and Erickson-Penker Business Extensions, class diagrams and powertypes, object diagrams, statecharts, activity diagrams and swimlanes, sequence and collaboration diagrams, collaboration and use case diagrams, component and deployment diagrams, stereotypes, business architectures, business processes, resources, goals, business rules, Object Constraint Language (OCL) and collections, business views and patterns, business goal allocation, business goal decomposition, business goal-problem, and software architectures Byte Wars: The Impact of September 11 on Information Technology
Yourdon is well known for having beaten the Y2K drum vigorously, and it would be easy to mistake him for a hysteria-monger. His clarity, confidence, and good humor will quickly allay any doubts in the reader's mind; though some of his ideas have only the most tenuous link to the events of 9/11, they are all well considered and valuable as we move further into an era we don't yet understand. Examining emergent systems, resiliency, death-march projects, and more with an eye toward securing our lives and liberty, Byte Wars gives us an optimistic look at our murky future. —Rob Lightner CISSP Certification All-in-One Exam Guide, Fourth Edition
Fully revised for the latest exam release, this authoritative volume offers thorough coverage of all the material on the Certified Information Systems Security Professional (CISSP) exam. Written by a renowned security expert and CISSP, this guide features complete details on all 10 exam domains developed by the International Information Systems Security Certification Consortium (ISC²). Inside, you'll find learning objectives at the beginning of each chapter, exam tips, practice questions, and in-depth explanations. CISSP All-in-One Exam Guide, Fourth Edition will not only help you pass the test, but also be your essential on-the-job reference. Covers all 10 subject areas on the exam: Access controlApplication securityBusiness continuity and disaster recovery planningCryptographyInformation security and risk managementLegal, regulations, compliance, and investigationsOperations securityPhysical (environmental) securitySecurity architecture and designTelecommunications and network security The CD-ROM features: Simulated exam with practice questions and answersVideo training from the authorComplete electronic book CSS Cookbook
But to leverage the full power of CSS, web authors first have to sift through CSS theory to find practical solutions that resolve real-world problems. Web authors can waste hours and earn ulcers trying to find answers to those all-too-common dilemmas that crop up with each project. The CSS Cookbook cuts straight through the theory to provide hundreds of useful examples and CSS code recipes that web authors can use immediately to format their web pages. The time saved by a single one of these recipes will make its cover price money well-spent. But the CSS Cookbook provides more than quick code solutions to pressing problems. The explanation that accompanies each recipe enables readers to customize the formatting for their specific purposes, and shows why the solution works, so you can adapt these techniques to other situations. Recipes range from the basics that every web author needs to code concoctions that will take your web pages to new levels. Reflecting CSS2, the latest specification, and including topics that range from basic web typography and page layout to techniques for formatting lists, forms, and tables, it is easy to see why the CSS Cookbook is regarded as an excellent companion to Cascading Style Sheets: The Definitive Guide and a must-have resource for any web author who has even considered using CSS. Career Intelligence: Mastering the New Work and Personal Realities
Cascading Style Sheets: The Definitive Guide, 2nd Edition
The book is very upfront about the spotty early browser support for CSS1 and the sluggish adoption of CSS2. However, enthusiasm for the technology spills out of the pages, making a strong case for even the most skeptical reader to give CSS a whirl and count on its future. The text covers CSS1 in impressive depth—not only the syntactical conventions but also more general concepts such as specificity and inheritance. Frequent warnings and tips alert the reader to browser-compatibility pitfalls. Entire chapters are devoted to topics like units and values, visual formatting and positioning, and the usual text, fonts, and colors. This attention to both detail and architecture helps readers build a well-rounded knowledge of CSS and equips readers for a future of real-world debugging. Cascading Style Sheets honestly explains the reasons for avoiding an in-depth discussion of the still immature CSS2, but covers the general changes over CSS1 in a brief chapter near the end of the book. When successfully implemented, Cascading Style Sheets result in much more elegant HTML that separates form from function. This fine guide delivers on its promise as an indispensable tool for CSS coders. —Stephen W. Plain Topics covered:HTML with CSSSelectors and structureUnitsText manipulationColors and backgroundsBoxes and bordersVisual formatting principlesPositioningCSS2 previewCSS case studies Checkmate : A Writing Reference for Canadians
Coach: Creating Partnerships for a Competitive Edge
This book is about the coaching process and the skills, behaviors, courage, and values leaders need in order to evoke employee committment and motivation. This is a "how-to" book with a lot of specifics on what to say and how to handle different coaching situations. The authors provide a unique close-up account of a true-to-like manager who discovers the obstacles and challenges of helping an employee ove a difficult time. This leader ultimately discovers the keys to coaching success and averts a careet-threatening disaster. Many books on leadership focus on general theories, while others treat the topic of coaching in a shallow and oversimplified view. From thirty years of research and observations, Steven J. Stowell, Ph.D. has collected data that provides a rich and deep understanding of this topic. Code and Other Laws of Cyberspace
Lessig holds that those who shriek the loudest at the thought of interference in cyberdoings, especially at the hands of the government, are blind to the ever-increasing regulation of the Net (admittedly, without badges or guns) by businesses that find little opposition to their schemes from consumers, competitors, or cops. The Internet will be regulated, he says, and our window of opportunity to influence the design of those regulations narrows each day. How will we make the decisions that the Framers of our paper-and-ink Constitution couldn't foresee, much less resolve? Lessig proclaims that many of us will have to wake up fast and get to work before we lose the chance to draft a networked Bill of Rights. —Rob Lightner Competing on Value
The Computer Curmudgeon
Computer Security Basics
Concepts and Controversy in Organizational Behaviour
Confessions of a Public Speaker
—Wall Street Journal, Phillip Delves Broughton, author of Ahead of the Curve: Two Years at Harvard Business School (Penguin Press) "I've seen Scott speak a few times before, and he knows his stuff. Add to this his sense of humor, plus the fact that pretty much everyone can stand to learn some new ideas about speaking, and this book is a MUST for your collection." —Chris Brogan, President of New Marketing Labs, and co-author of the book, Trust Agents, with Julien Smith "For those that are contemplating public speaking, or want to improve their current aptitude, it is impossible that after reading the book, that they won't be a better speaker. For those that simply want to know what goes into, and what makes a really good presentation, Confessions of a Public Speaker is also a worthwhile book to read." —Slashdot review: Ben Rothke is the author of Computer Security: 20 Things Every Employee Should Know (McGraw-Hill) "Scott Berkun tells it like it is. Whether you're speaking to 10 people or 1000 people, you will gain insights to take your presentation skills to the next level. It's a rare book that will make you think AND laugh." —Tony Hsieh, CEO, Zappos.com "Smart, funny, and provocative, Scott Berkun's Confessions puts an very modern and wholly relevant spin on the fine art of public speaking." —Suzy Welch, bestselling author and public speaker "At 7:48 a.m. on a Tuesday, I am showered, cleaned, shaved, pruned, fed, and deodorized, wearing a pressed shirt and shiny shoes, in a cab on my way to the San Francisco waterfront I'm far from home, going to an unfamiliar place, and performing for strangers, three stressful facts that mean anything can happen " In this hilarious and highly practical book, author and professional speaker Scott Berkun reveals the techniques behind what great communicators do, and shows how anyone can learn to use them well. For managers and teachers-and anyone else who talks and expects someone to listen-Confessions of a Public Speaker provides an insider's perspective on how to effectively present ideas to anyone. It's a unique, entertaining, and instructional romp through the embarrassments and triumphs Scott has experienced over 15 years of speaking to crowds of all sizes. With lively lessons and surprising confessions, you'll get new insights into the art of persuasion-as well as teaching, learning, and performance-directly from a master of the trade. Highlights include: Berkun's hard-won and simple philosophy, culled from years of lectures, teaching courses, and hours of appearances on NPR, MSNBC, and CNBCPractical advice, including how to work a tough room, the science of not boring people, how to survive the attack of the butterflies, and what to do when things go wrongThe inside scoop on who earns $30,000 for a one-hour lecture and whyThe worst-and funniest-disaster stories you've ever heard (plus countermoves you can use) Filled with humorous and illuminating stories of thrilling performances and real-life disasters, Confessions of a Public Speaker is inspirational, devastatingly honest, and a blast to read. "A fresh, fun, memorable take on the most critical thing: what we say. Highly recommended." -Chris Anderson, Editor in Chief, Wired "Loved it! Anyone who speaks for a living-including teachers-will greatly benefit from this book." -Garr Reynolds, author of Presentation Zen Conquest of Happiness
The Consultants' Survival Guide
On success as a consultant "Over these decades of consulting, the most successful consultants I've known were self-starters whose enthusiasm, individualism, and drive did not blend with big business norms. They saw a problem, identified what needed to be done, and went on to solve it. They didn't wait for committees to pass on the idea and to run it up the corporate ladder for serial approval." On surviving in a cyclical economy "Plan ahead for the inevitable downturn in the economy. That's clearly the way to be in the best position to be able to endure the hard times. . . . The down cycle may not be accommodating enough, however, to hit us after we've put away all the money we had planned on and will need for the future. That's why advance planning strategies must be supplemented by strategies to cope with an existing economic peril. And, once you've made it through the dangerous times, you'll want to evaluate your situation to ensure that you adjust your strategies from survival mode to those that enable you to plan ahead until the next threat." On strategy "Strategies are fundamental mental and emotional underclothes visible only to you and yours. . . . Our strategic plan is the mooring, the underpinning that we use as our target for the tactics with which we deal in our daily lives." On controlling expenses "I emphasize reviewing your expenses periodically because situations change, and pricing of various options changes as well. If you make decisions on a never-again basis, you might find you are paying way too much for the basic services and you are merely causing yourself to work harder to stay in the same place." — from The Consultant's Survival Guide When businesses, government agencies, and other organizations are faced with problems they can't solve on their own, they turn to you, the management consultant, for expertise, perspective, and rational solutions. But what happens when your business is threatened by forces you can't control? Who helps you put your problems in perspective, analyze your situation, and find a remedy? Is there a consultant's consultant? There is now! In her thirty years as a management consultant, Marsha D. Lewin has seen it all—the booms, the busts, the endless uncertainties. She knows that some consultants ride out the tough times with relative ease, while others, equally talented, are quickly overwhelmed. In The Consultant's Survival Guide she reveals 14 strategies that will keep your consulting practice going through good times and bad, and she offers specific tactics you can use to make sure your strategies succeed. You'll learn how to: Cut expenses in hard times without undercutting the quality of your servicesKeep your fees up and your clients smilingAvoid giving away the store when writing a proposalEnsure that your work produces a tangible result for clientsUse downtime to build up your businessExpand the geographical perimeters of your client baseMarket your services without spending a dimeDevelop and maintain a reputation as a competent, conscientious, reliable consultant Many of the strategies and tactics you'll discover in this book will help boost your profits in any business climate. Others are rules to live by that should influence every action of your professional life. All are practical steps that you can implement easily to make your practice stronger, more profitable, and more fit for survival—starting today! Creating Value in the Network Economy
Creating Value in the Network Economy is a collection of 12 essays that originally appeared in the Harvard Business Review and that address this continuing revolution and its potential long-term impacts. Edited by Don Tapscott—whose previous, well-received books include The Digital Economy and Growing Up Digital—it assembles a series of provocative and pragmatic thoughts on the subject by such visionaries as John Hagel, Stan Davis, James Moore, and Charles Handy. Divided into three sections, the resultant works address fundamentals as they relate to the shifting nature of corporate value, the evolution of the corporation itself, and the effect all this will have on tomorrow's consumer. "Questions still outnumber answers," Tapscott cautions. "But the evidence is growing. Firms that don't reinvent their business models around the Net will be bypassed and fail." —Howard Rothman Creating the High Performance Team
The Creative Habit: Learn It and Use It for Life
When Tharp is at a creative dead end, she relies on a lifetime of exercises to help her get out of the rut, and The Creative Habit contains more than thirty of them to ease the fears of anyone facing a blank beginning and to open the mind to new possibilities. Tharp's exercises are practical and immediately doable — for the novice or expert. In "Where's Your Pencil?" she reminds us to observe the world — and get it down on paper. In "Coins and Chaos," she provides the simplest of mental games to restore order and peace. In "Do a Verb," she turns your mind and body into coworkers. In "Build a Bridge to the Next Day," she shows how to clean your cluttered mind overnight. To Tharp, sustained creativity begins with rituals, self-knowledge, harnessing your memories, and organizing your materials (so no insight is ever lost). Along the way she leads you by the hand through the painful first steps of scratching for ideas, finding the spine of your work, and getting out of ruts into productive grooves. In her creative realm, optimism rules. An empty room, a bare desk, a blank canvas can be energizing, not demoralizing. And in this inventive, encouraging book, Twyla Tharp shows us how to take a deep breath and begin! The Cult of Mac
The Cult of Mac takes you inside the world of the Mac addict. Meet fans who get Mac tattoos and haircuts, people who travel across the globe to attend Apple Store openings, and counterculture icons who love the Mac. Discover the realm where old Macs become aquariums or bongs, origami Macs are made out of paper, and where the Macs of the future are envisioned not by suits in Cupertino, but by Mac heads all over the world. Visit the gatherings of the Mac tribe, from the big trade shows to tongue-in-cheek lookalike contests of Mac celebrities. And explore the little-publicized underbelly of Mac culture, including erotic fiction featuring Steve Jobs and the influence of mind-altering drugs on the Macs famous interface. Whether youre a casual observer, a mild Mac fan, or a hardcore member of the cult, join journalist and loyal Mac user Leander Kahney as he exposes all sides of Mac fanaticism, from the innocuous to the insane. The Customer-Driven Company: Moving from Talk to Action
Cyber Rules : Strategies for Excelling at E-Business
But being online—and making it profitable—means much more than throwing up a Web site and announcing, "We're digital." It means being alert to the experiences of E-business pioneers, and being ready to apply their hard-won lessons to your own sales and marketing channels. Cyber Rules is designed to help you do that. Written by the founders of Siebel Systems, Inc., the global leader in Enterprise Relationship Management software applications, it summarizes the dramatic history of the Web's "first generation," explains six critical rules now governing electronic commerce, and provides expert detailed advice for implementing a digital strategy. Whether you're still eyeing the E-business frontier or are already reaping its rewards, Cyber Rules will give you a distinctively insider's perspective on this radical new market space. DYNAMIC THINKING: A POWERFUL NEW SHORCUT TO PERSONAL SUCCESS
Dare to Win
Datatheft: Hazards of the Insecure Computer
Degunking Your Mac
Degunking Your Mac covers the latest operating system (OS X Panther) and earlier versions, including OS 9. It provides the essential tips and tricks to help all Mac users bring their computers up to top performance. This book is a huge time saver because it's organized according to the special twelve-step degunking process that will improve the performance of any Mac. The book includes a handy degunking chart that will help users really focus on what they need to do to clean their Macs. All of the crucial degunking tips and tricks are in the book, including how to degunk Macs that run dual operating systems, how to better manage hard drives that get gunked up with all types of media files, how to properly optimize the desktop, how to manage fonts properly and get rid of unneeded "font gunk," how to properly get rid of the extra stuff that OS X installs, how best to deal with spam, how to fix and improve the Dock and Desktop, and much more. The book provides proven degunking maintenance tasks that users should perform on a regular basis to keep their Macs running at optimum levels. Mac users really need this book because it will help them get organized (and stay organized), optimize their workspace, solve clutter problems, and keep their Macs running fast and smoothly. Deming Management Method
Designing with Web Standards
Zeldman is an idealist who devotes some of his book to explaining how much easier life would be if browser developers would just support standards properly (he's done a lot toward this goal in real life, as well). He is also a pragmatist, who recognizes that browsers implement standards differently (or partially, or not at all) and that it is the job of the Web designer to make pages work anyway. Thus, his book includes lots of explicit and tightly focused tips (with code) that have to do with bamboozling non-compliant browsers into behaving as they should, without tripping up more compliant browsers. There's lots of coverage of design and testing tools that can aid in the creation of good-looking, standards-abiding documents. —David Wall Topics covered: Why Web standards (such as XHTML, CSS, ECMAScript, and DOM) are good for everyone, and why site designers and browser makers should move towards standards compliance. The Digital Economy: Promise and Peril In The Age of Networked Intelligence
Digital Identity
Fortunately, some corporations are beginning to rethink how they provide security, so that interactions with customers, employees, partners, and suppliers will be richer and more flexible. Digital Identity explains how to go about it. This book details an important concept known as "identity management architecture" (IMA): a method to provide ample protection while giving good guys access to vital information and systems. In today's service-oriented economy, digital identity is everything. IMA is a coherent, enterprise-wide set of standards, policies, certifications and management activities that enable companies like yours to manage digital identity effectively—not just as a security check, but as a way to extend services and pinpoint the needs of customers. Author Phil Windley likens IMA to good city planning. Cities define uses and design standards to ensure that buildings and city services are consistent and workable. Within that context, individual buildings—or system architectures—function as part of the overall plan. With Windley's experience as VP of product development for Excite@Home.com and CIO of Governor Michael Leavitt's administration in Utah, he provides a rich, real-world view of the concepts, issues, and technologies behind identity management architecture. How does digital identity increase business opportunity? Windley's favorite example is the ATM machine. With ATMs, banks can now offer around-the-clock service, serve more customers simultaneously, and do it in a variety of new locations. This fascinating book shows CIOs, other IT professionals, product managers, and programmers how security planning can support business goals and opportunities, rather than holding them at bay. The Dip: A Little Book That Teaches You When to Quit
Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point-really hard, and not much fun at all. And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip-a temporary setback that will get better if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try. According to bestselling author Seth Godin, what really sets superstars apart from everyone else is the ability to escape dead ends quickly, while staying focused and motivated when it really counts. Winners quit fast, quit often, and quit without guilt-until they commit to beating the right Dip for the right reasons. In fact, winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can become number one in your niche, you'll get more than your fair share of profits, glory, and long-term security. Losers, on the other hand, fall into two basic traps. Either they fail to stick out the Dip-they get to the moment of truth and then give up-or they never even find the right Dip to conquer. Whether you're a graphic designer, a sales rep, an athlete, or an aspiring CEO, this fun little book will help you figure out if you're in a Dip that's worthy of your time, effort, and talents. If you are, The Dip will inspire you to hang tough. If not, it will help you find the courage to quit-so you can be number one at something else. Seth Godin doesn't claim to have all the answers. But he will teach you how to ask the right questions. Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
The title of the book is its chief personal design premise. All of the tips, techniques, and examples presented revolve around users being able to surf merrily through a well-designed site with minimal cognitive strain. Readers will quickly come to agree with many of the book's assumptions, such as "We don't read pages—we scan them" and "We don't figure out how things work—we muddle through." Coming to grips with such hard facts sets the stage for Web design that then produces topnotch sites. Using an attractive mix of full-color screen shots, cute cartoons and diagrams, and informative sidebars, the book keeps your attention and drives home some crucial points. Much of the content is devoted to proper use of conventions and content layout, and the "before and after" examples are superb. Topics such as the wise use of rollovers and usability testing are covered using a consistently practical approach. This is the type of book you can blow through in a couple of evenings. But despite its conciseness, it will give you an expert's ability to judge Web design. You'll never form a first impression of a site in the same way again. —Stephen W. Plain Topics covered:User patternsDesigning for scanningWise use of copyNavigation designHome page layoutUsability testing Dr. Mac: The OS X Files, Panther Edition
* Teaches readers how to become power users with chapters on the Classic environment, hardware and software add-ons, and ways to customize the Mac * Includes coverage of Unix, including the shell, terminal program and shell command-line editing shortcuts * Features Dr. Mac favorites such as recommended software, things other power users think you should know about OS X, MacStyles of the Not-So-Rich-and-Famous Power Users, The Dr. Macintosh Abridged Dictionary, and more * Author hosts a weekly radio program, has been published in more than two dozen computer magazines, and has sold more than a million copies of his previous books worldwide * Companion Web site provides links to the absolute best freeware, shareware, games, demo programs, informative PDF files, icons, and more Drive: The Surprising Truth About What Motivates Us
Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of our lives. He demonstrates that while the old-fashioned carrot-and-stick approach worked successfully in the 20th century, it's precisely the wrong way to motivate people for today's challenges. In Drive, he reveals the three elements of true motivation: *Autonomy- the desire to direct our own lives *Mastery- the urge to get better and better at something that matters *Purpose- the yearning to do what we do in the service of something larger than ourselves Along the way, he takes us to companies that are enlisting new approaches to motivation and introduces us to the scientists and entrepreneurs who are pointing a bold way forward. Drive is bursting with big ideas— the rare book that will change how you think and transform how you live. Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide
This guide combines insights gained from over twenty years of successfully working, in the field, with real-life small businesses. There are no theoretical complexities presented in Duct Tape Marketing - just simple, effective and affordable marketing that sticks. CAREFUL! Duct tape is a serious tool... it sticks where you put it. So are the ideas in this book. If you're ready to make a commitment and are willing to make something happen, John's book is a great place to start. —Seth Godin, author of Purple Cow For all those who wonder why John Jantsch has become the leading advisor and coach to small businesses everywhere, Duct Tape Marketing is the answer. I have never read a business book that is as packed with hands-on, actionable information as this one. There are takeaways in every paragraph, and the success of John's blog is living proof that they work. Duct Tape Marketing should be required reading for anyone who is building a business, or thinking about it. —Bo Burlingham, editor-at-large, Inc. magazine, and author of Small Giants: Companies That Choose To Be Great Instead of Big Duct Tape Marketing is a worthy addition to the growing library of how-to books on small business marketing — concise, clear, practical, and packed with great ideas to boost your bottom line. —Bob Bly, author of The White Paper Handbook With the world suffering from depleted reserves of trust, a business that sells plenty of it every day tends to create the most value. The great thing about trust as a product feature is that it delivers exceptional returns. With this book, John Jantsch has zeroed in on exactly what small businesses need to sell every day, every hour. —Ben McConnell, co-author of Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force John Jantsch has provided small businesses with the perfect perspective for maximizing all marketing activities - offline and on. Jantsch has the plan to help you thrive in the world of business today. Read it, all your competitors will. —John Battelle, cofounding editor or Wired and author of The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture Duct Tape Marketing is a great read for anyone in business. It has fresh ideas laid out in a practical and useable way. I highly recommend this book for growing any business. —Dr. Ivan Misner, Founder of BNI and Co-author of the New York Times bestseller, Masters of Networking E-Commerce Book, The: Building the E-Empire
· The first complete book ondeploying an e-commerce solution for small, medium and large businesses · Walks you through the business aspects of E-commerce and translates these into the overall architecture and design solutions. · This book will help any corporation, small business, or entrepreneur to move their organization into the 21st century. The E-Myth Revisited
The Effective Executive
Effective Networking: Proven Techniques for Career Success
Effective Requirements Practices
Electronic Resumes & Online Networking: How to Use the Internet to Do a Better Job Search, Including a Complete, Up-To-Date Resource Guide
The Elements of Editing: A Modern Guide for Editors and Journalists
The Elements of Grammar
The Elements of Style, Third Edition
The Emotion Machine: Commonsense Thinking, Artificial Intelligence, and the Future of the Human Mind
By examining these different forms of mind activity, Minsky says, we can explain why our thought sometimes takes the form of carefully reasoned analysis and at other times turns to emotion. He shows how our minds progress from simple, instinctive kinds of thought to more complex forms, such as consciousness or self-awareness. And he argues that because we tend to see our thinking as fragmented, we fail to appreciate what powerful thinkers we really are. Indeed, says Minsky, if thinking can be understood as the step-by-step process that it is, then we can build machines — artificial intelligences — that not only can assist with our thinking by thinking as we do but have the potential to be as conscious as we are. Eloquently written, The Emotion Machine is an intriguing look into a future where more powerful artificial intelligences await. Emotional Intelligence: Why It Can Matter More Than IQ
Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur
Pamela Slim spent a decade traveling all over the country as a self-employed trainer for large corporations. She was surprised to find that many of the most successful employees at these companies harbored secret dreams of breaking out to start their own business. They would pull her aside after a meeting and whisper, "I would love to work for myself, but have no idea how to get started. How did you do it?" So Pamela started a blog-Escape from Cubicle Nation-to share her experience and advice. Soon, questions and stories poured in from corporate prisoners around the world. As her blog gained popularity, she also interviewed some of the brightest experts in entrepreneurship on topics from finance to branding to marketing via social networks. This book includes Pamela's very best material, based on thousands of conversations and reader submissions. It provides everything you'll need to consider before making a major change-not just the nuts and bolts of starting a business, but a full discussion of the emotional issues involved. Pamela knows firsthand that leaving corporate life can be very scary, especially if you have a family and other obligations. Fears and self-defeating thoughts often hold people back from pursuing an extremely gratifying solo career. Get ready to learn your real options, make an informed decision, and maybe, just maybe, escape from cubicle nation. Essential Systems Analysis
Executive's Guide to E-Business: From Tactics to Strategy
E-business is transforming the commercial landscape and completely redefining traditional business assumptions. In an e-nabled world: Customers demand personalized, intimate relationships resulting in new levels of transaction simplicity and service value. Companies use the Internet to expand into new markets and grow.Products and services are designed for e-sales and customer segmentation. Companies package their most strategic asset—institutional knowledge—and bundle information with products and services to create new value for customers.Business processes seamlessly integrate with customers and business partners as companies build value networks, focus on their core competencies, and outsource non-core business components.Organizational structures are aligned to clarify internal governance for e-business. Process-oriented measures maximize the worth of information velocity in the value network.Systems and technologies utilize the Internet for most interactions between customers and business partners. Rapidly developing and maturing e-business applications make the Internet the place to do business.People and culture are transformed as work forces embrace the value of partnering and external relationships and employee knowledge equates to service value. In Executive’s Guide to E-Business: From Tactics to Strategy, PricewaterhouseCoopers professionals present a new model that all executives and managers involved in an e-business undertaking can use to prepare for the challenges of disruptive change, to foster communication and understanding throughout their organizations, and to achieve sustained competitive advantage. In doing so, they reveal the B2B e-business tactics and strategies used by successful companies worldwide to significantly boost performance and substantially improve market share. With information applicable to a wide range of industries, Executive’s Guide to E-Business will help any company take its rightful place in the e-nabled world and reap the tremendous benefits of the e-business revolution. Fearless Change: Patterns for Introducing New Ideas
Feel the Fear . . . and Do It Anyway
Are you afraid of making decisions . . . asking your boss for a raise . . . leaving an unfulfilling relationship . . . facing the future? Whatever your fear, here is your chance to push through it once and for all. In this enduring guide to self-empowerment, Dr. Susan Jeffers inspires us with dynamic techniques and profound concepts that have helped countless people grab hold of their fears and move forward with their lives. Inside you’ll discover • what we are afraid of, and why • how to move from victim to creator • the secret of making no lose decisions • the vital 10-step process that helps you outtalk the negative chatterbox in your brain • how to create more meaning in your life And so much more! With insight and humor, Dr. Jeffers shows you how to become powerful in the face of your fears–and enjoy the elation of living a creative, joyous, loving life. “Should be required for every person who can read! I recommend this book in every one of my seminars!” –Jack Canfield, co-author of Chicken Soup for the Soul “It’s a must! The most practical guide to personal empowerment I have ever read. Feel the Fear . . . and Do It Anyway goes to number one on my recommended reading list.” –Jordan Paul, Ph.D., co-author of Do I Have to Give Up Me to Be Loved by You? “Living is taking chances, and Feel the Fear . . . and Do It Anyway has helped so many people, both men and women, to achieve success.” –Louise L. Hay, author of The Power Is Within You Fierce Conversations: Achieving Success at Work and in Life One Conversation at a Time
The Fifth Discipline Fieldbook
First Things First
Most people spend most of their time in quadrants 1 and 3, while quadrant 2 is where quality happens. "Doing more things faster is no substitute for doing the right things," says Covey. He points you toward the real human needs——"to live, to love, to learn, to leave a legacy"—and how to balance your time to achieve a meaningful life, not just get things done. —Joan Price Flawless Consulting: A Guide to Getting Your Expertise Used
Flow: The Psychology of Optimal Experience
Free Agent Nation: The Future of Working for Yourself
Widely acclaimed for its engaging style and provocative perspective,Free Agent Nation has helped thousands transform their working lives. Now the paperback edition of this business bestseller features an all-new section: a comprehensive 30-page resource guide that explains the basics of working for yourself (how to get started, where to find health insurance, how to market yourself) and includes 101 Free Agent Survival Tips culled from successful solo workers nationwide. Hip and hopeful, Free Agent Nation will change and your thinking – and maybe even change your life. Read it today to free yourself tomorrow. Free: The Future of a Radical Price
In his revolutionary bestseller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in Free, he makes the compelling case that in many instances businesses can profit more from giving things away than they can by charging for them. Far more than a promotional gimmick, Free is a business strategy that may well be essential to a company's survival. The costs associated with the growing online economy are trending toward zero at an incredible rate. Never in the course of human history have the primary inputs to an industrial economy fallen in price so fast and for so long. Just think that in 1961, a single transistor cost $10; now Intel's latest chip has two billion transistors and sells for $300 (or 0.000015 cents per transistor—effectively too cheap to price). The traditional economics of scarcity just don't apply to bandwidth, processing power, and hard-drive storage. Yet this is just one engine behind the new Free, a reality that goes beyond a marketing gimmick or a cross-subsidy. Anderson also points to the growth of the reputation economy; explains different models for unleashing the power of Free; and shows how to compete when your competitors are giving away what you're trying to sell. In Free, Chris Anderson explores this radical idea for the new global economy and demonstrates how this revolutionary price can be harnessed for the benefit of consumers and businesses alike. Further Up the Organization: How Groups of People Working Together for a Common Purpose Ought to Conduct Themselves for Fun and Profit
The Gamesman
Get It All Done and Still Be Human: A Personal Time Management Workshop
Getting Organized: Time and Paperwork
Getting Things Done: The Art of Stress-Free Productivity
Not quite. Yes, Getting Things Done offers a complete system for downloading all those free-floating gotta-do's clogging your brain into a sophisticated framework of files and action lists—all purportedly to free your mind to focus on whatever you're working on. However, it still operates from the decidedly Western notion that if we could just get really, really organized, we could turn ourselves into 24/7 productivity machines. (To wit, Allen, whom the New Economy bible Fast Company has dubbed "the personal productivity guru," suggests that instead of meditating on crouching tigers and hidden dragons while you wait for a plane, you should unsheathe that high-tech saber known as the cell phone and attack that list of calls you need to return.) As whole-life-organizing systems go, Allen's is pretty good, even fun and therapeutic. It starts with the exhortation to take every unaccounted-for scrap of paper in your workstation that you can't junk, The next step is to write down every unaccounted-for gotta-do cramming your head onto its own scrap of paper. Finally, throw the whole stew into a giant "in-basket" That's where the processing and prioritizing begin; in Allen's system, it get a little convoluted at times, rife as it is with fancy terms, subterms, and sub-subterms for even the simplest concepts. Thank goodness the spine of his system is captured on a straightforward, one-page flowchart that you can pin over your desk and repeatedly consult without having to refer back to the book. That alone is worth the purchase price. Also of value is Allen's ingenious Two-Minute Rule: if there's anything you absolutely must do that you can do right now in two minutes or less, then do it now, thus freeing up your time and mind tenfold over the long term. It's commonsense advice so obvious that most of us completely overlook it, much to our detriment; Allen excels at dispensing such wisdom in this useful, if somewhat belabored, self-improver aimed at everyone from CEOs to soccer moms (who we all know are more organized than most CEOs to start with). —Timothy Murphy Getting Together: Building Relationships As We Negotiate
Getting to Yes: Negotiating Agreement Without Giving In
Go Put Your Strengths to Work: 6 Powerful Steps to Achieve Outstanding Performance
Research data show that most people do not come close to making full use of their assets at work — in fact, only 17 percent of the workforce believe they use all of their strengths on the job. Go Put Your Strengths to Work aims to change that through a six-step, six-week experience that will reveal the hidden dimensions of your strengths. Buckingham shows you how to seize control of your assets and rewrite your job description under the nose of your boss. You will learn: • Why your strengths aren't "what you are good at" and your weaknesses aren't "what you are bad at." • How to use the four telltale signs to identify your strengths. • The simple steps you can take each week to push your time at work toward those activities that strengthen you and away from those that don't. • How to talk to your boss and your colleagues about your strengths without sounding like you're bragging and about your weaknesses without sounding like you're whining. • The fifteen-minute weekly ritual that will keep you on your strengths path your entire career. With structured exercises that will become part of your regular workweek and proven tactics from people who have successfully applied the book's lessons, Go Put Your Strengths to Work will arm you with a radically different approach to your work life. As part of the book's program you'll take an online Strengths Engagement Track, a focused and powerful gauge that has proven to be the best way to measure the level of engagement of your strengths or your team's strengths. You can also download the first two segments of the renowned companion film series Trombone Player Wanted. Go Put Your Strengths to Work will open up exciting uncharted territory for you and your organization. Join the strengths movement and thrive. Goal Analysis
Good to Great: Why Some Companies Make the Leap... and Others Don't
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The Study For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great? The Standards Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck. The Comparisons The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good? Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness — why some companies make the leap and others don't. The Findings The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include: Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap. “Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.” Perhaps, but who can afford to ignore these findings? Google Hacks: Tips & Tools for Finding and Using the World's Information
If you're a programmer—or even just familiar with a HTML or a scripting language—Google opens up even further. A large part of Google Hacks concerns itself with the Google API (the collection of capabilities that Google exposes for use by software) and other programmers' resources. For example, the authors include a simple Perl application that queries the Google engine with terms specified by the user. They also document XooMLe, which delivers Google results in XML form. In brief, this is the best compendium of Google's lesser-known capabilities available anywhere, including the Google site itself. —David Wall Topics covered: How to get the most from the Google search engine by using its Web-accessible features (including product searches, image searches, news searches, and newsgroup searches) and the large collection of desktop-resident toolbars available, as well as its advanced search syntax. Other sections have to do with programming with the Google API and simple "scrapes" of results pages, while further coverage addresses how to get your Web page to feature prominently in Google keyword searches. Greasemonkey Hacks
Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
* strategies for marketing on the Internet (explaining when and precisely how to use it) * tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business * management lessons in the age of telecommuting and freelance employees Guerrilla Marketing is the entrepreneur’s marketing bible — and the book every small-business owner should have on his or her shelf. The Hacker Ethic
Without hackers there would be no universal access to e-mail, no Internet, no World Wide Web, but the hacker ethic has spread far beyond the world of computers. It is a mind-set, a philosophy, based on the values of play, passion, sharing, and creativity, that has the potential to enhance every individual’s and company’s productivity and competitiveness. Now there is a greater need than ever for entrepreneurial versatility of the sort that has made hackers the most important innovators of our day. Pekka Himanen shows how we all can make use of this ongoing transformation in the way we approach our working lives. The Happiness Project: Or, Why I Spent a Year Trying to Sing in the Morning, Cle
Head First HTML with CSS & XHTML
The Road to Programming is Sometimes Paved with Web Pages By Elisabeth Robson I am often asked how I first got started in programming. Recently, I was interviewed by Girls Gone Geek, a weekly podcast on technology from a women's perspective, and they asked if I got started by creating web sites. The Girls clearly have no idea how old I am! (Shhh...) I actually started programming long before the Web was a twinkle in Tim Berners-Lee's eye, but their question got me thinking, and I realized that creating a web site is a good way to get started on your way to programming. Now, you might be thinking, "Writing HTML and CSS is not the same thing as programming", and that's technically true. But once you've put together a basic web page, you'll have learned a lot about how the web works under the covers, and you'll be able to tackle some simple programming concepts. The next logical step is to learn a bit of JavaScript, so you can create some cool effects on your web page. Before you know it, you'll be learning Ajax, and then a server side programming language like PHP or Java, and then you'll need a database, so you'll learn some SQL... and ta da! You're a web programmer. I work with several people who have taken an interesting path to programming. One friend has an advanced degree in music and is now a business data analysis expert; another started out wanting to be a farmer, became a web application programmer, and is now a serious Java programmer. For those of you who have no interest in the mechanics of web pages, there are lots of programs out there, like Adobe Dreamweaver and Microsoft Expression, that will help you create a web page without having to know how HTML and CSS really work. But if you want to know what's happening under the covers so you can learn about how web pages really work, and eventually write some JavaScript and do more advanced programming, I definitely recommend writing your own HTML and CSS from scratch. You can use a simple editor like TextEdit (on the Mac) or TextPad (on Windows). No need for anything fancy. Another advantage to writing HTML and CSS yourself is that you can always write your web pages using the most current standards. When we wrote Head First HTML with CSS & XHTML, HTML 4.01, CSS 2, and XHTML 1.0 were the most current and best supported versions of these technologies, and in fact they still are. But standards development is inching along and before too long, HTML 5, CSS 3 and XHTML 2.0 will be launched and supported by browsers. If you stay up to date with these standards, you're likely to be writing far better code than programs like Dreamweaver or Expression do. Once the new standards for HTML, CSS and XHTML are nailed down a bit more, we'll update Head First HTML with CSS & XHTML to include some of the cool new features. HTML 5 will be more strict than HTML 4 was, but it's designed to be backwards compatible with older browsers, so you will be able to convert your HTML 4 pages to HTML 5 web pages without worrying too much about breaking them in older browsers. (However, always keep in mind that there is no substitute for lots of testing!) In the meantime, you can write HTML 4.01, CSS 2 and XHTML 1 knowing that these standards will be the most current and the best supported for quite a while. When the new standards are released and supported by browsers, we'll help you sort through it all so you can focus on creating great web pages and building up your web skills. And once you get the hang of some of these web page skills, you might very well find yourself wanting to move from creating web pages to programming. Head First Pmp: A Brain-Friendly Guide to Passing the Project Management Professional Exam
More than just proof of passing a test, a PMP certification means that you have the knowledge to solve most common project problems. But studying for a difficult four-hour exam on project management isn't easy, even for experienced project managers. Drawing on the latest research in neurobiology, cognitive science, and learning theory, Head First PMP offers you a multi-sensory experience that helps the material stick, not a text-heavy approach that puts you to sleep. This book will help you: Learn PMP's underlying concepts to help you understand the PMBOK principles and pass the certification exam with flying colorsGet 100% coverage of the latest principles and certification objectives in The PMBOK Guide, Fourth Edition, including two new processes: Collect Requirements and Identify StakeholdersMake use of a thorough and effective preparation guide with hundreds of practice questions and exam strategiesExplore the material through puzzles, games, problems, and exercises that make learning easy and entertaining Head First PMP puts project management principles into context to help you understand, remember, and apply them — not just on the exam, but also on the job. Head First Web Design
Heart At Work
Hire Me, Inc.: Package Yourself to Get Your Dream Job
This innovative book helps you think of yourself as owning your own company— positioning yourself as the sole product. Hire Me, Inc. puts you in charge of marketing yourself through all phases of the job search. The cover letter presents the “product” and demonstrates its competitive advantage. Business cards and resumes brand the applicant. The interview is the sales pitch. It’s a whole new concept of how you can present yourself—as a special commodities the hiring organization must have. This theme is carried through the entire job search process, from researching job openings and attending job fairs, to applying and interviewing, to negotiating the final offer. Exercises and activities make this book interactive. How to Develop Self-Confidence
How to Use Flickr: The Digital Photography Revolution
How to Win Friends & Influence People
Human Resource Skills for the Project Manager: The Human Aspects of Project Management, Volume 2
Hypercard Stack Design Guidelines
I'm on LinkedIn, Now What??? A Guide to Getting the Most Out of LinkedIn
If you are a professional interested in advancing your career, increasing your business or expanding your opportunities through relationships, this book is for you. It helps you understand and develop an effective online social networking strategy with LinkedIn. The reader will walk away with 1) an understanding of LinkedIn and why they should use it;2) a set of best practices and tips to get started and keep moving, and 3) an understanding of how LinkedIn fits into their networking and career strategy IT Risk: Turning Business Threats into Competitive Advantage
Traditionally, managers have grouped technology risk and funding into silos. IT Risk outlines a new model for integrated risk management, which identifies three core areas you can develop to eliminate the problems that silo strategies create. The authors also offer specific ways to make the most of your new found advantage. And because IT risk is the responsibility of all senior executives not just CIOs this book describes the tools and practices in language that general managers can understand and use. Named a top-ten managerial book of 2007 by CIO Insight magazine Imagineering
An Inconvenient Truth: The Planetary Emergency of Global Warming and What We Can Do About It
Information Rules: A Strategic Guide to the Network Economy
Internet: The Complete Reference, Millennium Edition
Introduction to Professional Engineering in Canada
It's All Too Much: An Easy Plan for Living a Richer Life with Less Stuff
Peter Walsh, the organizational guru from TLC's hit show Clean Sweep, understands how easy it is for clutter to creep into your life and how hard it is to get rid of it. In It's All Too Much, he shares his proven system for letting go of your emotional and physical clutter so that you can create a happier, more stress-free home and life. At last, here is a system for managing your clutter, regaining control, and living the life you imagine for yourself. Peter has helped clients from every walk of life. With his trademark humor and insight, Peter guides you step-by-step through the very charged process of decluttering your home, organizing your possessions, and reclaiming your life. Going way beyond color-coded boxes and storage bin solutions, It's All Too Much shows you how to reexamine your priorities and let go of the things that are weighing you down. Clearly and simply, Peter gives you the courage you need to go through your home, room by room — even possession by possession — and honestly assess what adds to your quality of life and what's keeping you from living the life of your dreams. Filled with real-life examples and advice for homes of all sizes and personalities, It's All Too Much will set you free from the emotional baggage that goes along with clutter and help you lead a fuller, richer life with less stuff. JavaScript Bible, Fifth Edition
* Part tutorial and part reference, the book serves as a learning tool for building new JavaScript skills and a detailed reference for seasoned JavaScript developers * Danny Goodman's exclusive interactive workbench, The Evaluator, makes it easy to master JavaScript and DOM concepts * Offers deployment strategies that best suit the user's content goals and target audience * Bonus CD-ROM is packed with advanced content for the reader who wants to go an extra step JavaScript for the World Wide Web, Third Edition
Javascript Cookbook
Jump Start Your Brain
The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up
People starting out in business tend to seek step-by-step formulas or specific rules, but in reality there are no magic bullets. Rather, says veteran entrepreneur Norm Brodsky, theres a mentality that helps street-smart people solve problems and pursue opportunities as they arise. He calls it the knack, and it has made all the difference to the eight successful start-ups of his career. Brodsky explores this mind-set every month in Inc. magazine, in the hugely popular column he co-writes with journalist and author Bo Burlingham (best known for his acclaimed book Small Giants). In both their column and now their book, they tell stories about real companies facing real challenges, and show readers how to apply the knack to their own businesses. Brodsky and Burlingham offer essential advice such as: Follow the numbersthats the best way to spot problems before they become life threatening Keep focusing on your real goal—its amazingly easy to get sidetracked by secondary concerns Dont get so close to the problem that you lose all perspective Brodsky and Burlingham prove that street smarts and business acumen can be within any entrepreneurs reach. Learn to Bounce: From a high-tech layoff to your ideal work
Learn to Program
Life Is a Verb: 37 Days to Wake Up, Be Mindful, and Live Intentionally
Within these pages—enhanced by original artwork and wide, inviting margins ready to be written in—Digh identifies six core practices to jump-start a meaningful life: Say Yes, Trust Yourself, Slow Down, Be Generous, Speak Up, and Love More. Within this framework she supplies 37 edgy, funny, and literary life stories, each followed by a “do it now” 10-minute exercise as well as a practice to try for 37 days—and perhaps the rest of your life. Linchpin: Are You Indispensable?
In bestsellers such as Purple Cow and Tribes, Seth Godin taught readers how to make remarkable products and spread powerful ideas. But this book is different. It's about you - your choices, your future, and your potential to make a huge difference in whatever field you choose. There used to be two teams in every workplace: management and labor. Now there's a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there's no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art. Linchpins are the essential building blocks of great organizations. Like the small piece of hardware that keeps a wheel from falling off its axle, they may not be famous but they're indispensable. And in today's world, they get the best jobs and the most freedom. Have you ever found a shortcut that others missed? Seen a new way to resolve a conflict? Made a connection with someone others couldn't reach? Even once? Then you have what it takes to become indispensable, by overcoming the resistance that holds people back. Linchpin will show you how to join the likes of... *Keith Johnson, who scours flea markets across the country to fill Anthropologie stores with unique pieces. *Marissa Mayer, who keeps Google focused on the things that really matter. *Jason Zimdars, a graphic designer who got his dream job at 37signals without a résumé. *David, who works at Dean and Deluca coffeeshop in New York. He sees every customer interaction as a chance to give a gift and is cherished in return. As Godin writes, "Every day I meet people who have so much to give but have been bullied enough or frightened enough to hold it back. It's time to stop complying with the system and draw your own map. You have brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must." Living on the Fault Line : Managing for Shareholder Value in the Age of the Internet
Moore contends the Internet has changed everything, and he means it. As many companies are now discovering, market share is worth more than earnings; virtual integration trumps vertical integration; and the IT department, once relegated to a stuffy back office, is no longer "about the business—it is the business." The best proxy of a company's success? Try its stock price. Moore writes, "Stock price is in effect an information system about competitive advantage, it can help you sort through which markets to attack, which strategies to pursue, which partners to endorse, and which tactics to execute.... Capital, in other words, flows to competitive advantage and abandons competitive disadvantage." For some, Moore's prescriptions may seem over the top. But those grappling for a handhold on the Internet economy will find much to ponder here. For example, managers faced with a scarcity of time and resources will find his analysis of core and context a powerful prism to manage by. He defines "core" as activities that differentiate a company in the marketplace and thereby drive its stock price. "Context" is simply everything else the company already does. His suggestion: assign your best people to the core and outsource as much of the context as possible. If you've enjoyed Moore's previous work, you'll find Living on the Fault Line a must. If you've never read Moore before, get this on your bookshelf before your competition does. Engaging and highly readable, this one's a keeper. —Harry C. Edwards Long Tail, The, Revised and Updated Edition: Why the Future of Business is Selling Less of More
Winner of the Gerald Loeb Award for Best Business Book of the Year In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses—the endlessly long tail of that same curve. "It belongs on the shelf between The Tipping Point and Freakonomics." —Reed Hastings, CEO, Netflix "Anderson's insights . . . continue to influence Google's strategic thinking in a profound way." —Eric Schmidt, CEO, Google "Anyone who cares about media . . . must read this book." —Rob Glaser, CEO, RealNetworks Mac OS X Power Tools, Second Edition
Mac OS X Security
Mac OS X Tiger Unleashed
Mac OS X Unix 101 Byte-Sized Projects
Based on a popular series of Unix tips, this book promises to deliver what most other Unix guides fail to: comprehensive tutorials and instruction on specific Unix subjects, commands, and projects, not just a handy reference guide. Arranged into 101 mini tutorials in 11 key technology areas, this book provides all the tricks, techniques, and training that you need to understand how the system works and start using it immediately. You will quickly learn the basics to working with the Unix command line as well as work on specific tutorials/exercises, including: browsing and searching the directory file-system; viewing, searching, and processing file content; using text editors; shell scripting; cool commands; and more. The Mac Xcode 2 Book
Yours free with every Tiger — a to-die-for package of sophisticated software development tools called Xcode. Whether you're already immersed in soft- ware development or just considering a dip in the programming pool, Xcode lets you create applica- tions, plug-ins, applets, utilities, extensions, and much more. And here, liberally laced with irre- sistible fun facts and foolishness, is a complete crash course in Xcode. You're gonna love it. Trust us. * Build your first application right away * Understand Xcode's built-in compilers, program editor, and debugger * See how Xcode speaks your favorite language * Meet the Interface Builder and some classy data modeling tools "Chock-full of delicious hints, tips, and details. Informative and enjoyable from cover to cover!" —Mike Rossetti, Staff Engineer, Intuit QuickBooks Mac Engineering Team, ClubMacApp "You have the makings of a hero, you know . . . "This is a great time to be a Macintosh programmer. Sure, software developers have always been lionized as the true heroes of society — their movements obsessively tracked in gossip magazines, their achievements recognized in almost obscenely extravagant red-carpet awards telecasts. "But Apple's own Xcode gives today's programmers unprecedented advantages. Xcode does it all. The system that allows a curious newbie to add a few buttons and menus to an existing AppleScript is the exact same one that Apple uses to build the next version of the Macintosh operating system. Today, we're all playing in either the deep or the shallow end of the same pool. Awesome, isn't it?" —Andy Ihnatko The MacIntosh Way
The Macintosh Bible: Thousands of Basic and Advanced Tips, Tricks, and Shortcuts, Logically Orgainized and Fully Indexed
Macintosh Reader: The Book You'll Love if you Love Your Macintos
Made to Stick: Why Some Ideas Survive and Others Die
Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the “human scale principle,” using the “Velcro Theory of Memory,” and creating “curiosity gaps.” In this indispensable guide, we discover that sticky messages of all kinds–from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony–draw their power from the same six traits. Made to Stick is a book that will transform the way you communicate ideas. It’s a fast-paced tour of success stories (and failures)–the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of “the Mother Teresa Effect”; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas–and tells us how we can apply these rules to making our own messages stick. Making It All Work: Winning at the Game of Work and Business of Life
David Allens Getting Things Done hit a nerve and ignited a movement with businesses, students, soccer moms, and techies all the way from Silicon Valley to Europe and Asia. Now, David Allen leads the world on a new path to achieve focus, control, and perspective. Throw out everything you know about productivity— Making It All Work will make life and work a game you can win. For those who have already experienced the clarity of mind from reading Getting Things Done, Making It All Work will take the process to the next level. David Allen shows us how to excel in dealing with our daily commitments, the unexpected, and the information overload that threatens to drown us. Making It All Work provides an instantly usable, success-building tool kit for staying ahead of the game. Making It All Work addresses: how to figure out where you are in life and what you need; how to be your own consultant and a CEO of your life; moving from hope to trust in decision-making; when not to set goals; harnessing intuition, spontaneity, and serendipity; and why life is like business and business is like life. This eagerly awaited follow-up to Getting Things Done is guaranteed to find an audience in todays competitive business environment and among David Allens many fans. Making Technology Happen: How to Find, Exploit and Manage Innovative Products, Services and Processe
Making Things Happen: Mastering Project Management
How to make things happen Making good decisions Specifications and requirements Ideas and what to do with them How not to annoy people Leadership and trust The truth about making dates What to do when things go wrongComplete with a new forward from the author and a discussion guide for forming reading groups/teams, Making Things Happen offers in-depth exercises to help you apply lessons from the book to your job. It is inspiring, funny, honest, and compelling, and definitely the one book that you and your team need to have within arm's reach throughout the life of your project. Coming from the rare perspective of someone who fought difficult battles on Microsoft'sbiggest projects and taught project design and management for MSTE, Microsoft's internal best practices group, this is valuable advice indeed. It will serve you well with your current work, and on future projects to come. Making Time Work for You: A Guidebook to Effective and Productive Time Management
Making a Living While Making a Difference: Conscious Careers in an Era of Interdependance, Revised Edition
Working people everywhere are realizing that personal success is interconnected with healthy communities and the environment. We are all looking for our unique "creative edge" with work that allows us to make an impact close to home and in the world. The substantially revised third edition of Making a Living While Making a Difference acknowledges that while the path to finding a life's work that is satisfying, sustainable, and financially feasible is not easy, there are simple steps to follow. An empowering ten-step program includes: Paying attention to what you most care aboutStabilizing your life with regard to time, money, and relationshipsAssessing your core aptitudes and attitudesCultivating the entrepreneurial skills to create the workplace you want, whether or not you are in business for yourself With dozens of rich personal stories and a thorough look at the options, this is the comprehensive life and work guide for people who care about their communities and the planet. Melissa Everett is a career counselor, group facilitator, and educator in the field of sustainable development, and is the executive director of Sustainable Hudson Valley. Management Consulting: A Guide to the Profession
Today, the information and knowledge-based economy is constantly creating new opportunities and challenges for consultants, who can find enough work and get well paid for their services, provided they are able to cope with complex and rapidly changing conditions and meet the demands of increasingly sophisticated clients. The whole world of professional services is undergoing profound changes and management and business consultants are no exception. In this climate, consultants must continuously "reinvent themselves". More than ever, learning is a life-long job for consultants. This fourth edition of Management Consulting actively reflects and confronts all these developments and challenges. At the same time, the entire text has been substantially enhanced and updated. This fourth edition continues to offer practical guidelines, checklists and learning material throughout, serving as an indispensable tool for individuals and organizations wishing to start consulting, become more competent at serving clients or manage consulting firms and assignments more effectively. It also provides a useful guide to essential information and learning sources on professional consulting New topics covered in this edition include: e-business consulting consulting in knowledge management and the use of knowledge management by consultants themselves total quality management corporate governance social role and responsibility of business company transformation and renewal public administration intellectual property Management: Tasks, Responsibilities, Practices
Management is an organized body of knowledge. "This book," in Peter Drucker's words, "tries to equip the manager with the understanding, the thinking, the knowledge and the skills for today's and also tomorrow's jobs." This management classic has been developed and tested during more than thirty years of teaching management in universities, in executive programs and seminars and through the author's close work with managers as a consultant for large and small businesses, government agencies, hospitals and schools. Drucker discusses the tools and techniques of successful management practice that have been proven effective, and he makes them meaningful and easily accessible. The Manager's Role as Coach
Managerial Moxie: The 8 Steps to Empowering Employees and Supercharging Your Company
Managing With Microsoft Project
Marketing Online for Dummies
Whether you're using a PC or a Mac, Marketing Online For Dummies covers all the topics you need to know in order to market your products or services over the Internet effectively, efficiently, and successfully, including sound advice and real-world examples on how to Create an online marketing strategy and match your customer base to the online communitySelect the best ISP (Internet Service Provider) and rightsize" your site to suit your own online business needsDesign exciting content to bring customers to your site again and againIncrease traffic and awareness with Internet mailing lists, Listservs, and the latest innovations in Push technologyUse Newsgroups and Online Forums to promote your online siteMarketing Online For Dummies also features a special section of online resources to help you get more information about online marketing. On its bonus CD-ROM, this book also features a great deal of PC and Mac software that you can use for Web browsing, e-mailing, and developing your own online business strategies. Marketing on the Internet
Mastering the Requirements Process
The heart of this book is the authors' Volere Requirements Process Model, a step-by-step guide to gathering your requisites. Throughout this book, the authors use this process to explicate a single case study—a system for a municipality that will optimize the de-icing of roadways during snowy weather. Along the way, the book provides a solid guide to identifying and refining requirements, both functional and nonfunctional (such as performance and ease of use). There are many excellent ideas in the book, including the notion of fitness for your requirements, which can be later used to track whether the software is successful. The book also wisely separates technology from requirements so that analysts can concentrate on understanding and modeling business problems instead of moving right away to the nuts and bolts of implementation. Even if you don't adopt the Volere model in toto, you can benefit from the concepts of "trawling" (a metaphor for the requirements-gathering process), quality gateways (in which tentative requirements are evaluated for inclusion in a project), and the wise use of patterns to help simplify the process. Anchored by numerous examples (including many samples of successful requirements), the book provides an appealing mix of new ideas along with a remarkably clear presentation. In short, Mastering the Requirements Process provides useful advice that can make the project specification building phase of the software process easier and more robust. It provides the first steps for improving overall software quality for your organization. —Richard Dragan Topics covered: Volere Requirements Process Model; project blastoff; determining requirements; user and stakeholders; project constraints; requirements constraints; use cases; business events; adjacent systems; innovation; trawling for requirements: apprenticing, interviews, and videotape; functional and nonfunctional requirements; fit criteria; quality gateways; traceability; prototyping and scenarios; low and high fidelity prototypes; patterns and requirements reuse; improving the requirements gathering process. Mindmapping: Your Personal Guide to Exploring Creativity and Problem-Solving
Mindset: The New Psychology of Success
Dweck explains why it’s not just our abilities and talent that bring us success–but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn’t foster self-esteem and lead to accomplishment, but may actually jeopardize success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals–personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes already know: how a simple idea about the brain can create a love of learning and a resilience that is the basis of great accomplishment in every area. “If you manage any people or if you are a parent (which is a form of managing people), drop everything and read Mindset.” –Guy Kawasaki, author of The Art of the Start and the blog How to Change the World "Highly recommended . . . an essential read for parents, teachers [and] coaches . . . as well as for those who would like to increase their own feelings of success and fulfillment.” –Library Journal (starred review) “A serious, practical book. Dweck’s overall assertion that rigid thinking benefits no one, least of all yourself, and that a change of mind is always possible, is welcome.” –Publishers Weekly “A good book is one whose advice you believe. A great book is one whose advice you follow. This is a book that can change your life.” –Robert J. Sternberg, author of Teaching for Successful Intelligence “A wonderfully elegant idea . . . It is a great book.” –Edward M. Hallowell, M.D., author of Delivered from Distraction Mining Group Gold: How to Cash in on the Collaborative Brain Power of a Group
Includes: Five steps for planning and conducting a successful group sessionSuggestions for dealing with feelings and emotions, as well as conflict and confusion, during a session Options for enhancing the productivity of the middle of a meeting The Mythical Man-Month: Essays on Software Engineering
The Myths of Innovation
In The Myths of Innovation, bestselling author Scott Berkun takes a careful look at innovation history, including the software and Internet Age, to reveal how ideas truly become successful innovations-truths that people can apply to today's challenges. Using dozens of examples from the history of technology, business, and the arts, you'll learn how to convert the knowledge you have into ideas that can change the world. Why all innovation is a collaborative processHow innovation depends on persuasionWhy problems are more important than solutionsHow the good innovation is the enemy of the greatWhy the biggest challenge is knowing when it's good enough "For centuries before Google, MIT, and IDEO, modern hotbeds of innovation, we struggled to explain any kind of creation, from the universe itself to the multitudes of ideas around us. While we can make atomic bombs, and dry-clean silk ties, we still don't have satisfying answers for simple questions like: Where do songs come from? Are there an infinite variety of possible kinds of cheese? How did Shakespeare and Stephen King invent so much, while we're satisfied watching sitcom reruns? Our popular answers have been unconvincing, enabling misleading, fantasy-laden myths to grow strong." — Scott Berkun, from the text. "Insightful, inspiring, evocative, and just plain fun to read it's totally great." — John Seely Brown, former Chief Scientist of Xerox, and Director, Xerox Palo Alto Research Center (PARC); current Chief of Confusion "Small, simple, powerful: an innovative book about innovation." — Don Norman, Nielsen Norman Group, Northwestern University; author of Emotional Design and Design of Everyday Things "The naked truth about innovation is ugly, funny, and eye-opening, but it sure isn't what most of us have come to believe. With this book, Berkun sets us free to try to change the world unencumbered with misconceptions about how innovation happens." — Guy Kawasaki, author of The Art of the Start "Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation but also points the ways toward making your new ideas stick. Even in today's ultra-busy commercial world, reading this book will be time well spent." — Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation "This book cuts through the hype, analyzes what is essential, and more importantly, what is not. You will leave with a thorough understanding of what really drives innovation." — Werner Vogels, CTO, Amazon.com "I loved this book. It's an easy-to-read playbook for anyone wanting to lead and manage positive change in their business." — Frank McDermott, Marketing Manager, EMI Music Scott Berkun knows innovation. A member of the Internet Explorer team at Microsoft from 1994-1999, he is a full-time author at www.scottberkun.com and wrote the 2005 bestseller, The Art of Project Management (O'Reilly). He also teaches creative thinking at the University of Washington. Naked in Cyberspace: How to Find Personal Information Online
Negotiate Like the Pros
Negotiating Skills
Learn all you need to know about negotiating, from preparing your argument and briefing a team to establishing the right atmosphere and closing a deal. Negotiating Skills shows how to start from a strong position and find a common ground with other people, and it also provides practical techniques to use when talking and bargaining. Power tips help you handle real-life situations and develop first-class negotiating skills that will dramatically improve results and relationships. The Essential Manager have sold more than 1.9 million copies worldwide! Experienced and novice managers alike can benefit from these compact guides that slip easily into a briefcase or a portfolio. The topics are relevant to every work environment, from large corporations to small businesses. Concise treatments of dozens of business techniques, skills, methods, and problems are presented with hundreds of photos, charts, and diagrams. It is the most exciting and accessible approach to business and self-improvement available. Network Security with OpenSSL
Networking Success: How to Turn Business & Financial Relationships into Fun & Profit
Networking Success paves the way to progress, and shows you how to build win/win relationships, overcome your fear of rejection, and increase self-confidence and self-worth—on and off the job. Learn from Anne Boe how to integrate networking into your life as an ongoing process for achieving personal and professional victories. The steps to satisfaction in your life are found within the pages of this book, and you will soon discover the value of knowing the most important person in the world: you. The Networking Survival Guide: Get the Success You Want By Tapping Into the People You Know
A New Earth: Awakening to Your Life's Purpose
Click on the image below to download an exclusive essay by Eckhart Tolle, in .pdf format. More From Eckhart Tolle The Power of Now Practicing The Power of Now Stillness Speaks Living a Life of Inner Peace Unabridged Audio CD Gateways to Now (Inner Life Series) Audio CD Eckhart Tolle's Findhorn Retreat: Stillness Amidst the World Unabridged Audio CD The New New Thing: A Silicon Valley Story
Much of The New New Thing, to be fair, is devoted to the Healtheon story. It's just that Jim Clark doesn't do startups the way most people do. "He had ceased to be a businessman," as Lewis puts it, "and become a conceptual artist." After coming up with the basic idea for Healtheon, securing the initial seed money, and hiring the people to make it happen, Clark concentrated on the building of Hyperion, a sailboat with a 197-foot mast, whose functions are controlled by 25 SGI workstations (a boat that, if he wanted to, Clark could log onto and steer—from anywhere in the world). Keeping up with Clark proves a monumental challenge——"you didn't interact with him," Lewis notes, "so much as hitch a ride on the back of his life"—but one that the author rises to meet with the same frenetic energy and humor of his previous books, Liar's Poker and Trail Fever. Like those two books, The New New Thing shows how the pursuit of power at its highest levels can lead to the very edges of the surreal, as when Clark tries to fill out an investment profile for a Swiss bank, where he intends to deposit less than .05 percent of his financial assets. When asked to assess his attitude toward financial risk, Clark searches in vain for the category of "people who sought to turn ten million dollars into one billion in a few months" and finally tells the banker, "I think this is for a different ... person." There have been a lot of profiles of Silicon Valley companies and the way they've revamped the economy in the 1990s—The New New Thing is one of the first books fully to depict the sort of man that has made such companies possible. —Ron Hogan New Passages
Millions of readers literally defined their lives through Gail Sheehy's landmark bestseller Passages. Seven years ago she set out to write a sequel, but instead she discovered a historic revolution in the adult life cycle. . . People are taking longer to grow up and much longer to die. A fifty-year-old woman—who remains free of cancer and heart disease— can expect to see her ninety-second birthday. Men, too, can expect a dramatically lengthened life span. The old demarcations and descriptions of adulthood—beginning at twenty-one and ending at sixty-five—are hopelessly out of date. In New Passages, Gail Sheehy discovers and maps out a completely new frontier—a Second Adulthood in middle life. "Stop and recalculate," Sheehy writes. "Imagine the day you turn forty-five as the infancy of another life." Instead of declining, men and women who embrace a Second Adulthood are progressing through entirely new passages into lives of deeper meaning, renewed playfulness, and creativity—beyond both male and female menopause. Through hundreds of personal and group interviews, national surveys of professionals and working-class people, and fresh findings extracted from fifty years of U.S. Census reports, Sheehy vividly dramatizes these newly developing stages. Combining the scholar's ability to synthesize data with the novelist's gift for storytelling, she allows us to make sense of our own lives by understanding others like us. New Passages tells us we have the ability to customize our own life cycle. This groundbreaking work is certain to awaken and permanently alter the way we think about ourselves. "SHEEHY CLEARLY STATES IDEAS ABOUT LIFE THAT HAVE NEVER BEFORE BEEN AS CLEARLY STATED." —Los Angeles Times Book Review "AN OPTIMISTIC ANALYSIS OF ADULT DEVELOPMENT IN PESSIMISTIC TIMES. . . It is grounded in the economic and psychological realities that make adult life so complex today." —The New York Times Book Review New Products Management
The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play
Object Oriented Analysis
Object Oriented Analysis and Design with Applications
Object Oriented Systems Analysis: Modeling the World in Data
Object-Oriented Design
Object-Oriented Software
Object-Oriented Thought Process, The
One Person/Multiple Careers: A New Model for Work/Life Success
The Organized Executive: A Program for Productivity : New Ways to Manage Time, Paper, and People
The Overnight Consultant
Has corporate life begun to seem like too narrow a fit for your talents and personality? Feel like you're ready to make a go of it as an independent? Has the latest wave of downsizings left you with plenty of skills but no job? With The Overnight Consultant, you can be confidently up and on your way to a new career as an independent consultant in as little as 24 hours! This no-nonsense, nuts-and-bolts guide supplies you with a set of simple, practical steps you can take to kick off a new career as an independent consultant immediately. It also fills you in on what you need to know to keep the ball rolling once you've started. Drawing on more than three decades of experience as a management consultant, Marsha D. Lewin zeroes in on all the critical issues involved with setting up, managing, and growing your consulting business, including: Packaging your skills and marketing your servicesFinding clients and keeping themSetting fees and writing contractsGetting paidOrganizing your business and managing your officeRecord keeping and accountingGetting the most out of your PCStress managementAnd much more The Overnight Consultant is packed with checklists that help keep you on track, loaded with sample business forms that you can put to work in your practice, and filled with nuggets of wisdom from successful consultants around the nation who tell you what they know about getting started and making it as an independent consultant. Why wait another moment for financial independence? Jump-start your new career today with The Overnight Consultant. The PDMA Handbook of New Product Development, Second Edition
The PDMA Handbook of New Product Development, Second Edition provides a comprehensive, updated picture of what you as a manager need to know for effective new product development. The book's concise, map-like detail acts as a compass, offering practical information pertaining to every stage of the product development process — from idea generation to launch to the end of the life cycle. Whether you're a novice or an expert, this edition is ideal as it provides both fundamentals and reliable information on advanced and emerging concepts such as accelerated product development, new product development globalization and benchmarking, and Web-based concept development. The PDMA ToolBook 1 for New Product Development
In this book, the Product Development & Management Association brings together practical, authoritative approaches to every aspect of the product development process, from idea generation to delivery of the final product and commercialization. The ToolBook 1 provides cross-functional coverage of such topics as: Dealing with project and portfolio riskImproving portfolio managementSurviving as a project championModeling the pipelineTechnology Stage-GatingHunting for winners in the Fuzzy Front EndTrend mapping and lead-user analysisAnd much more With effective methods, tools, and techniques in every chapter, The PDMA ToolBook 1 for New Product Development is an essential book for new product development professionals, including project leaders, process owners, and program or portfolio managers in a broad range of industries from heavy manufacturing to services. The PDMA ToolBook 2 for New Product Development
The Product Development & Management Association (PDMA), the leading professional organization for new product development (NPD), presents the second volume of its highly regarded reference on the tools for successful NPD. Complementing the first volume's focus on NPD process tools, ToolBook 2 reflects the heightened interest in strategic and organizational development and understanding consumer needs. Key innovators in NPD offer best-practice tools that can be implemented immediately by project leaders, process owners, and program and portfolio managers in their own organizations. ToolBook 2 provides cross-functional coverage of such topics as: Enhancing the learning ability and creativity of an organizationBetter understanding customer needs and tailoring NPD to these needsDetermining the economic value of products and servicesEnabling customers to design their own productsIntegrating new information technology tools into NPDUsing mapping tools for planning and portfolio decision-making With sections devoted to organizational issues, the fuzzy front end (FFE), managing the process, and portfolio and pipeline management, ToolBook 2 is an indispensable resource for NPD professionals. PERSUASION, HOW OPINIONS AND ATTITUDES ARE CHANGED
PKI Security Solutions for the Enterprise: Solving HIPAA, E-Paper Act, and Other Compliance Issues
PKI: Implementing & Managing E-Security
Authored by four RSA Security experts in the field, PKI: Implementing and Managing E-Security aims to explain the vulnerabilities of encryption in today's Internet-based business universe and lay out how the application of PKI can help. The authors frankly point out the areas where PKI is still immature in the real world and try to inspire their readers with their zeal to solve the remaining problems. The book begins with an exploration of cryptography and, in particular, public key cryptography—the accepted approach for most of today's security systems. The text moves quickly into precise security terminology but makes excellent use of creative diagrams to illustrate configurations and scenarios. These diagrams often beg a bit of reflection since they are frequently used to point out vulnerabilities that may not be immediately apparent. The heart of the book examines the management of keys and certificates, authentication, and the establishment of trust models. There are overviews of current technologies that implement PKI, but the focus of the book is to encourage readers to construct their own fully compliant solutions. PKI: Implementing and Managing E-Security is not light reading. However, it serves double duty as both an overview of the sticky issues of securing information delivery over the Net as well as a comprehensive look at the scope of PKI for those considering a full-fledged solution for their extranets and e-commerce sites. —Stephen W. Plain Topics covered: Symmetric and asymmetric cryptography, hashes and digital signatures, digital certificates, PKI basics, PKI services, key and certificate life cycles, PKIX, protocols and formatting standards, trust models, authentication methods, deployment and operation, and return on investment calculations. Pa Bell A. Jean De Grandpre & the Meteoric Rise of Bell Canada Enterprises
A Passion for Excellence: The Leadership Difference
Pathways to Performance: A Guide to Transforming Yourself, Your Team, and Your Organization
The People Principle : A Revolutionary Redefinition of Leadership
The Perfect Business
Personal Development for Smart People: The Conscious Pursuit of Personal Growth
Personal Development for Smart People reveals the unvarnished truth about what it takes to consciously grow as a human being. As you read, you’ll learn the seven universal principles behind all successful growth efforts (truth, love, power, oneness, authority, courage, and intelligence); as well as practical, insightful methods for improving your health, relationships, career, finances, and more. You’ll see how to become the conscious creator of your life instead of feeling hopelessly adrift, enjoy a fulfilling career that honors your unique self-expression, attract empowering relationships with loving, compatible partners, wake up early feeling motivated, energized, and enthusiastic, achieve inspiring goals with disciplined daily habits and much more! With its refreshingly honest yet highly motivating style, this fascinating book will help you courageously explore, creatively express, and consciously embrace your extraordinary human journey. The Portable MBA in Marketing
The Power Principle: INFLUENCE WITH HONOR
The Power of Full Engagement: Managing Energy, Not Time, is the Key to High Performance and Personal Renewal
The number of hours in a day is fixed, but the quantity and quality of energy available to us is not. This fundamental insight has the power to revolutionize the way you live your life. The Power of Full Engagement is a highly practical, scientifically based approach to managing your energy more skillfully both on and off the job. At the heart of the program is the Corporate Athlete® Training System. It is grounded in twenty-five years of work with some of the world's greatest athletes to help them perform more effectively under brutal competitive pressures. Clients have included Jim Courier, Monica Seles, and Arantxa Sanchez-Vicario in tennis; Mark O'Meara and Ernie Els in golf; Eric Lindros and Mike Richter in hockey; Nick Anderson and Grant Hill in basketball; and gold medalist Dan Jansen in speed skating. During the past decade, dozens of Fortune 500 companies have paid thousands of dollars to learn the Corporate Athlete training system. So have FBI swat teams, critical care physicians and nurses, salesmen, and stay-at-home moms. The Power of Full Engagement lays out the key training principles and provides a powerful, step-by-step program that will help you to: • Mobilize four key sources of energy • Balance energy expenditure with intermittent energy renewal • Expand capacity in the same systematic way that elite athletes do • Create highly specific, positive energy management rituals Above all, this book provides a life-changing road map to becoming more fully engaged on and off the job, meaning physically energized, emotionally connected, mentally focused, and spiritually aligned. Power of Less, The: The Fine Art of Limiting Yourself to the Essential...in Business and in Life
The Power of Less will show you how to: • Break any goal down into manageable tasks • Focus on only a few tasks at a time • Create new and productive habits • Hone your focus • Increase your efficiency By setting limits for yourself and making the most of the resources you already have, you’ll finally be able work less, work smarter, and focus on living the life that you deserve. Powershift: Knowledge, Wealth, and Power at the Edge of the 21st Century
Practical Cryptography
Niels Ferguson (Amsterdam, Netherlands) is a cryptographic engineer and consultant at Counterpane Internet Security. He has extensive experience in the creation and design of security algorithms, protocols, and multinational security infrastructures. Previously, Ferguson was a cryptographer for DigiCash and CWI. At CWI he developed the first generation of off-line payment protocols. He has published numerous scientific papers. Bruce Schneier (Minneapolis, MN) is Founder and Chief Technical Officer at Counterpane Internet Security, a managed-security monitoring company. He is also the author of Secrets and Lies: Digital Security in a Networked World (0-471-25311-1). A Practical Guide to SysML (Revised Printing): The Systems Modeling Language
Pragmatic Thinking and Learning: Refactor Your Wetware
In this book you'll learn how to: Use the Dreyfus Model of Skill Acquisition to become more expert Leverage the architecture of the brain to strengthen different thinking modes Avoid common "known bugs" in your mind Learn more deliberately and more effectively Manage knowledge more efficiently Software development happens in your head. Not in an editor, IDE, or design tool. It's time to take a pragmatic approach to thinking and learning, and start to refactor-and redesign-your brain. The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience
Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard—and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that work every time. With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way. “No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences.” —Rob Enderle, The Enderle Group “Now you can learn from the best there is—both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods." —David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations
Throughout Presentation Zen Design, Garr shares his lessons on designing effective presentations that contain text, graphs, color, images, and video. After establishing guidelines for each of the various elements, he explains how to achieve an overall harmony and balance using the tenets of Zen simplicity. Not only will you discover how to design your slides for more professional-looking presentations, you’ll learn to communicate more clearly and will accomplish the goal of making a stronger, more lasting connection with your audience. Presentation Zen: Simple Ideas on Presentation Design and Delivery
Primal Leadership: Realizing the Power of Emotional Intelligence
Privacy: What Developers and IT Professionals Should Know
Process Consultation: Lessons for Managers and Consultants, Volume II
The Project Cool Guide to Html
Project Management As If People Mattered
Project Management: A Systems Approach to Planning, Scheduling, and Controlling
Purple Cow: Transform Your Business by Being Remarkable
What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired 'P's marketers have used for decades to get their product noticed -Pricing, Promotion, Publicity, to name a few-aren't working anymore. There's an exceptionally important 'P' that has to be added to the list. It's Purple Cow. Cows, after you've seen one, or two, or ten, are boring. A Purple Cow, though...now that would be something. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat out unbelievable. Every day, consumers come face to face with a lot of boring stuff-a lot of brown cows-but you can bet they won't forget a Purple Cow. And it's not a marketing function that you can slap on to your product or service. Purple Cow is inherent. It's built right in, or it's not there. Period. In Purple Cow, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place. Quantum Business
Make Quantum leaps in your business and career by discovering: The Eight Keys of Excellence Communication That Builds Relationships How to Develop Win/Win Working Partnerships Adaptability and Flexibility in a Changing Marketplace Speed Reading, Impactful Writing, and Improved Note-Taking How to Conduct Meeting and Produce Results Unleash your natural genius...and your self-confidence will soar! Follow these proven principles to advancement, respect...and success! Quantum Business builds on the foundation of Quantum Learning, the breakthrough method for developing superior mind power that has been revolutionizing how people learn the world over. Whether you're starting a career, changing jobs, or growing a company, Quantum Business shows you a whole new way to go—a more creative team-oriented approach that is a groundbreaking blend of accelerated learning techniques and powerful management strategies. Quantum Business is a hands-on, practical workbook that puts the keys to success in your hands today. The results: less stress, better performance, and a more fulfilling way of doing business that will make you a winner in your career and your life. Discover: Self-tests and checklists that reveal your unique personality and learning style Practical techniques for maximizing your innate talents for exciting results Exercises you can do right now that dramatically improve workplace rapport and productivity Quantum Learning's valuable secrets that enable you to perform miracles with your memory, reading ability, and writing proficiency Right-brain/left-brained discoveries that can boost you to levels of creativity and competence you've never reached before Motivational techniques that jump-start your enthusiasm, help you inspire others, and keep you performing at your peak —and much more! Rapid Development: Taming Wild Software Schedules
Ready for Anything: 52 Productivity Principles for Work and Life
Based on Allen's highly popular e-newsletter, Principles of Productivity, Ready for Anything offers fifty-two principles to clear your head, focus productively, create structures that work, and get in motion, including: * stability on one level opens creativity on another * you can't win a game you haven't defined * the value of a future goal is the present change it fosters With wit, motivational insights, and inspiring quotes, Ready for Anything shows readers how to make things happen with less effort, stress, and ineffectiveness, and lots more energy, creativity, and clarity. This is the perfect book for anyone wanting to work and live at their very best. Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition
In Silicon Valley slang, a bozo explosion is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that dont make sense . . . its time for a reality check. For nearly three decades, Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist, and irreverent pundit. His 2004 bestseller, The Art of the Start, has become the most acclaimed bible for small business. And his blog is consistently one of the fifty most popular in the world. Now, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance: How to get a standing ovation The art of schmoozing How to create a community The top ten lies of entrepreneurs Everything you wanted to know about getting a job in Silicon Valley but didnt know who to ask Provocative, useful, and very funny, this no bull shiitake book will show you why readers around the world love Guy Kawasaki. Reengineering Management: The Mandate for New Leadership
The Reengineering Revolution
In The Reengineering Revolution, Michael Hammer and Steven Stanton build on this foundation to share with readers their experiences in successfully implementing reengineering in companies around the world. In an easy-reading, anecdotal style, the book offers behind-the-scenes stories of reengineering successes and failures; practical techniques for key aspects of reengineering, from breaking long standing assumptions to managing change; and insights into the new ways of thinking that reengineering requires. Just as Reengineering the Corporation shot to the top of the bestseller charts, so has The Reengineering Revolution. It is the practical guide for which business people have been waiting to help them achieve the dramatic improvements — in speed, productivity, quality, service and profits — that reengineering promises. Reengineering the Corporation: A Manifesto for Business Revolution
Release 2.0
Dyson is the founder of the influential PC Forum conference and her company Edventure Holdings publishes the respected Release 1.0 newsletter, from which her book adapts its title. She is also chairman of the Electronic Frontier Foundation, a lobbyist organization that seeks to present a pro-Internet voice in Washington. Revolution in The Valley: The Insanely Great Story of How the Mac Was Made
The stories in Revolution in the Valley come on extremely good authority. That's because author Andy Hertzfeld was a core member of the team that built the Macintosh system software, and a key creator of the Mac's radically new user interface software. One of the chosen few who worked with the mercurial Steve Jobs, you might call him the ultimate insider. When Revolution in the Valley begins, Hertzfeld is working on Apple's first attempt at a low-cost, consumer-oriented computer: the Apple II. He sees that Steve Jobs is luring some of the company's most brilliant innovators to work on a tiny research effort the Macintosh. Hertzfeld manages to make his way onto the Macintosh research team, and the rest is history. Through lavish illustrations, period photos (many never before published), and Hertzfeld's vivid first-hand accounts, Revolution in the Valley reveals what it was like to be there at the birth of the personal computer revolution. The story comes to life through the book's portrait of the talented and often eccentric characters who made up the Macintosh team. Now, over 20 years later, millions of people are benefiting from the technical achievements of this determined and brilliant group of people. Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services
Rules of Work
The SPEED of Trust: The One Thing that Changes Everything
For business leaders and public figures in any arena, The Speed of Trust offers an unprecedented and eminently practical look at exactly how trust functions in our every transaction and relationship—from the most personal to the broadest, most indirect interaction—and how to establish trust immediately so that you and your organization can forego the time-killing, bureaucratic check-and-balance processes so often deployed in lieu of actual trust. STEPHANIE WINSTON'S BEST ORGANIZING TIPS : Quick, Simple Ways to Get Organized and Get on with Your Life
Are you overwhelmed by the clutter in your files and on your desk? Are you tired of being clobbered by clothes and hangers every time you open the closet door? Do household chores take twice as long as they should? Does the very thought of getting organized intimidate you — because you don't know how, it takes too long, and you'd rather be doing anything else? Then this is the book for you. Featuring clear, quick-to-read lists and a meticulously detailed index, Stephanie Winston's Best Organizing Tips pinpoints how to: * Do away with disarray in closets, cupboards, and cabinets * Lighten the load of household chores * Eliminate desk mess and paperwork pileups * Make short work of bill paying and taxes * Take maximum advantage of precious "found time" For perfectionist and procrastinator alike, Stephanie Winston's Best Organizing Tips will prove indispensable. Sams Teach Yourself Html 4 in 24 Hours
Searching for Certainty: Inside the New Canadian Mindset
Secrets and Lies: Digital Security in a Networked World
Internationally recognized computer security expert Bruce Schneier offers a practical, straightforward guide to achieving security throughout computer networks. Schneier uses his extensive field experience with his own clients to dispel the myths that often mislead IT managers as they try to build secure systems. This practical guide provides readers with a better understanding of why protecting information is harder in the digital world, what they need to know to protect digital information, how to assess business and corporate security needs, and much more. * Walks the reader through the real choices they have now for digital security and how to pick and choose the right one to meet their business needs * Explains what cryptography can and can't do in achieving digital security Securing Web Services with WS-Security: Demystifying WS-Security, WS-Policy, SAML, XML Signature, and XML Encryption
"Securing Web Services with WS-Security" will help you take your Web services securely to production, with insight into the latest security standards including - WS-Security, a model that defines how to put security specifications into practice - XML Encryption to ensure confidentiality - XML Signature to ensure data integrity - Security Assertion Markup Language (SAML) to authenticate and authorize users - WS-Policy to set policies across trust domains Jothy Rosenberg and David Remy, both business, technology, and security visionaries, demystify these standards with practical examples including a fully developed case study application showing these tools at work. A pragmatic approach is taken showing which Web Services Security standards are needed when faced with a variety of security challenges. The authors understand that security remains one of the largest remaining impediments to deploying major Web services in business-critical situations. The goal of this book is to begin to remove those impediments by providing a detailed understanding of all the available security technologies and how and when to employ them. Security and Usability: Designing Secure Systems that People Can Use
But there is a growing recognition that today's security problems can be solved only by addressing issues of usability and human factors. Increasingly, well-publicized security breaches are attributed to human errors that might have been prevented through more usable software. Indeed, the world's future cyber-security depends upon the deployment of security technology that can be broadly used by untrained computer users. Still, many people believe there is an inherent tradeoff between computer security and usability. It's true that a computer without passwords is usable, but not very secure. A computer that makes you authenticate every five minutes with a password and a fresh drop of blood might be very secure, but nobody would use it. Clearly, people need computers, and if they can't use one that's secure, they'll use one that isn't. Unfortunately, unsecured systems aren't usable for long, either. They get hacked, compromised, and otherwise rendered useless. There is increasing agreement that we need to design secure systems that people can actually use, but less agreement about how to reach this goal. Security & Usability is the first book-length work describing the current state of the art in this emerging field. Edited by security experts Dr. Lorrie Faith Cranor and Dr. Simson Garfinkel, and authored by cutting-edge security and human-computer interaction (HCI) researchers world-wide, this volume is expected to become both a classic reference and an inspiration for future research. Security & Usability groups 34 essays into six parts: Realigning Usability and Security—-with careful attention to user-centered design principles, security and usability can be synergistic.Authentication Mechanisms— techniques for identifying and authenticating computer users.Secure Systems—how system software can deliver or destroy a secure user experience.Privacy and Anonymity Systems—methods for allowing people to control the release of personal information.Commercializing Usability: The Vendor Perspective—specific experiences of security and software vendors (e.g., IBM, Microsoft, Lotus, Firefox, and Zone Labs) in addressing usability.The Classics—groundbreaking papers that sparked the field of security and usability. This book is expected to start an avalanche of discussion, new ideas, and further advances in this important field. Selling the Dream
Selling the Dream is a handbook and workbook for putting evangelism into action. Kawasaki charts a complete blueprint for the beginning evangelist that covers such topics as how to define a cause (whether it is a business, like Windham Hill Records or the Body Shop, or a public interest concern, like the National Audubon Society or Mothers Against Drunk Driving), how to identify good and bad enemies, how to deliver an effective presentation, and how to find, train, and recruit new evangelists. One of the highlights of the book is a short course in developing an evangelistic business plan, illustrated by the complete, original Macintosh Product Introduction Plan. Selling the Dream will teach you how to become a raging, inexorable thunder lizard of an evangelist — a leader whose words will never fall on deaf ears again. Service Breakthroughs: Changing the Rules of the Game
At the heart of breakthrough performance, the authors contend, is a sometimes intuitive but thorough understanding of the "self-reinforcing service cycle" that replaces traditional management of "trade-offs." The "cycle" is a paradigm derived from the research results suggesting direct links between heightened customer satisfaction, increased customer retention, augmented sales and profit, improved quality and productivity, greater service value per unit of cost, improved satisfaction of service providers, increased employee retention, and further heightened customer satisfaction. With detailed examples and dramatic case studies of Mark Twain Bancshares, American Airlines, Florida Power & Light, Federal Express, McDonald's and many other companies, Heskett, Sasser, and Hart show how this self-reinforcing cycle of behavior differentiates breakthrough leaders from their "merely good" competitors. The authors describe how breakthrough managers develop counterintuitive, even contrarian, strategic service visions. These companies define their "service concept" in terms of results achieved for customers rather than services performed. They target market segments by focusing on psychographics — how customers think and behave — instead of demographics. And instead of viewing a service delivery system as a facility where the service is producted and sold, breakthrough firms see it as an opportunity to enhance the quality of the service. These profound differences in thought and action have brought spectacular results. For managers who wish to set the pace in their service industries, Service Breakthroughs will be essential reading. Service-Oriented Architecture: A Field Guide to Integrating XML and Web Services
Simplicity: The New Competitive Advantage in a World of More, Better, Faster
If you consider all five of these building blocks before launching a new project, you should be able to overcome one of the biggest problems workers have with their jobs: too much information, with too little filtering. In fact, Jensen says, about 80 percent of business communication—meetings, e-mails, presentations, whatever—has a major problem: the information doesn't require action, or it requires action but there are no consequences of doing nothing. These building blocks can be applied to every form of communication and, most important, can be used as a formatting device to describe projects from start to finish quickly on a single sheet of paper. That'll get anyone's attention, from the boss on down to the people who actually have to do the work the project requires. It doesn't get any simpler than that. —Lou Schuler Sleep Thieves
Software Project Management for Small to Medium Sized Projects
Spark Your Dream
Special Edition Using JavaScript
Stealing the Network: How to Own an Identity
The first two books in this series, Stealing the Network: How to Own the Box and Stealing the Network: How to Own a Continent, have become classics in the Hacker and Infosec communities because of their chillingly realistic depictions of criminal hacking techniques and strategies. But what happens when the tables turn, and the criminal hackers become the targets of both law enforcement and each other? What happens when they must evade detection by creating new identities and applying their skills to get out fast and vanish into thin air. In Stealing the Network: How to Own an Identity, the hacker crew you've grown to both love and hate find themselves on the run, fleeing from both authority and adversary. They must now use their prowess in a way they never expected—to survive... From the Diary of Robert Knoll, Senior My name, my real name, is Robert Knoll, Senior. No middle name. Most of those who matter right now think of me as Knuth. But I am the man of a thousand faces, the god of infinite forms. Identity is a precious commodity. In centuries past, those who fancied themselves sorcerers believed that if you knew a being's true name, you could control that being. Near where I live now, there are shamans who impose similar beliefs on their people. The secret is that if you grant such a man, an agency, this power over yourself through your beliefs or actions, then it is true. Only recently has this become true in the modern world. The people of the world have granted control of their existence to computers, networks, and databases. You own property if a computer says you do. You can buy a house if a computer says you may. You have money in the bank if a computer says so. Your blood type is what the computer says it is. You are who the computer says you are. TOC Part I Evasion Prologue From the Diary of Robert Knoll, Senior Chapter 1 In The Beginning Chapter 2 Sins of the Father Chapter 3 Saul on the Run Chapter 4 The Seventh Wave Chapter 5 Bl@ckTo\/\/3r Chapter 6 The Java Script Caf Chapter 7 Death by a Thousand Cuts Chapter 8 A Really Gullible Genius Makes Amends Chapter 9 Near Miss Chapter 10 There's Something Else Epilogue: The Chase Part II Behind the Scenes Chapter 11 The Conversation Chapter 12 Social Insecurity StrengthsFinder 2.0: A New and Upgraded Edition of the Online Test from Gallup's Now, Discover Your Strengths
Chances are, you don't. All too often, our natural talents go untapped. From the cradle to the cubicle, we devote more time to fixing our shortcomings than to developing our strengths. To help people uncover their talents, Gallup introduced the first version of its online assessment, StrengthsFinder, in the 2001 management book Now, Discover Your Strengths. The book spent more than five years on the bestseller lists and ignited a global conversation, while StrengthsFinder helped millions to discover their top five talents. In its latest national bestseller, StrengthsFinder 2.0, Gallup unveils the new and improved version of its popular assessment, language of 34 themes, and much more (see below for details). While you can read this book in one sitting, you'll use it as a reference for decades. Loaded with hundreds of strategies for applying your strengths, this new book and accompanying website will change the way you look at yourself — and the world around you — forever. AVAILABLE EXCLUSIVELY IN THE NEW & UPGRADED EDITION OF STRENGTHSFINDER 2.0 (using the unique access code included with each book) * A new and upgraded edition of the StrengthsFinder assessment * A personalized Strengths Discovery and Action-Planning Guide for applying your strengths in the next week, month, and year * A more customized version of your top five theme report * 50 Ideas for Action (10 strategies for building on each of your top five themes) * The more user-friendly StrengthsFinder 2.0 companion website, with a strengths community area, library of downloadable discussion guides and activities, a strengths screensaver, and a program for creating display cards of your top five themes Stumbling on Happiness
Guest Reviewer: Malcolm Gladwell Malcolm Gladwell is the author of bestselling books Blink and The Tipping Point, and is a staff writer for The New Yorker. Several years ago, on a flight from New York to California, I had the good fortune to sit next to a psychologist named Dan Gilbert. He had a shiny bald head, an irrepressible good humor, and we talked (or, more accurately, he talked) from at least the Hudson to the Rockies—and I was completely charmed. He had the wonderful quality many academics have—which is that he was interested in the kinds of questions that all of us care about but never have the time or opportunity to explore. He had also had a quality that is rare among academics. He had the ability to translate his work for people who were outside his world. Now Gilbert has written a book about his psychological research. It is called Stumbling on Happiness, and reading it reminded me of that plane ride long ago. It is a delight to read. Gilbert is charming and funny and has a rare gift for making very complicated ideas come alive. Stumbling on Happiness is a book about a very simple but powerful idea. What distinguishes us as human beings from other animals is our ability to predict the future—or rather, our interest in predicting the future. We spend a great deal of our waking life imagining what it would be like to be this way or that way, or to do this or that, or taste or buy or experience some state or feeling or thing. We do that for good reasons: it is what allows us to shape our life. And it is by trying to exert some control over our futures that we attempt to be happy. But by any objective measure, we are really bad at that predictive function. We're terrible at knowing how we will feel a day or a month or year from now, and even worse at knowing what will and will not bring us that cherished happiness. Gilbert sets out to figure what that's so: why we are so terrible at something that would seem to be so extraordinarily important? In making his case, Gilbert walks us through a series of fascinating—and in some ways troubling—facts about the way our minds work. In particular, Gilbert is interested in delineating the shortcomings of imagination. We're far too accepting of the conclusions of our imaginations. Our imaginations aren't particularly imaginative. Our imaginations are really bad at telling us how we will think when the future finally comes. And our personal experiences aren't nearly as good at correcting these errors as we might think. I suppose that I really should go on at this point, and talk in more detail about what Gilbert means by that—and how his argument unfolds. But I feel like that might ruin the experience of reading Stumbling on Happiness. This is a psychological detective story about one of the great mysteries of our lives. If you have even the slightest curiosity about the human condition, you ought to read it. Trust me. —Malcolm Gladwell System Engineering Management
System and Software Requirements Engineering
THE ART OF FRIENDSHIP
Take Time for Your Life
Taking Care of eBusiness
How is IBM, one of the world's most complex business organizations, tying its many operations together to gain a unified view of its customers and present a unified view to its customers? How does Marriott International achieve its exceptional focus on guest satisfaction resulting in occupancy rates dramatically higher than the competition? How is WorldCom transforming itself from a long-distance telephone company into a provider of total communications solutions? In Taking Care of eBusiness, Siebel System's founder, chairman, and CEO, Tom Siebel shows how these and other market leaders are applying information and communication technology to better understand and satisfy their customers. Thanks to today's eBusiness technology, organizations can conduct business in any way their customers want; anytime, anywhere, in any language and currency, and through any channel. In today's competitive climate, that ability, says Siebel, is no longer just an option; it is a matter of business survival. The age of eBusiness is in truth the age of the customer. Today's empowered customers are able to switch to the competition with unprecedented ease and speed. Nothing is more critical for business success, therefore, than delivering the highest levels of customer satisfaction. While companies must still compete on price, product quality, and distribution, those factors alone are not enough to gain a competitive edge: Only organizations that can consistently satisfy and even anticipate their customers' needs will win the escalating battle for customer loyalty. And Tom Siebel knows whereof he speaks. Siebel Systems is the world's leading provider of eBusiness applications software; the technology enabling many of the largest and best-known organizations to transform themselves into customer-focused eBusiness leaders. Based on his company's hands-on experience in implementing successful eBusiness systems, Siebel reveals the eight essential principles of eBusiness, and outlines a straightforward, five-step process any company can use to become an effective eBusiness. Illustrated with detailed case studies that take an insider's look at the eBusiness strategies of companies such as Chase, Dow Chemical, Honeywell, Quick & Reilly, and others, Taking Care of eBusiness is nothing less than a manifesto for success in today's hypercompetitive marketplace. Taming the Paper Tiger: Organizing the Paper in Your Life
The Team Handbook: How to Use Teams to Improve Quality
Team Players and Teamwork: The New Competitive Business Strategy-
The Highest Goal: The Secret That Sustains You in Every Moment
Thinking for a Change: 11 Ways Highly Successful People Approach Life andWork
Thinking in Systems: A Primer
Meadows’ newly released manuscript, Thinking in Systems, is a concise and crucial book offering insight for problem solving on scales ranging from the personal to the global. Edited by the Sustainability Institute’s Diana Wright, this essential primer brings systems thinking out of the realm of computers and equations and into the tangible world, showing readers how to develop the systems-thinking skills that thought leaders across the globe consider critical for 21st-century life. Some of the biggest problems facing the world—war, hunger, poverty, and environmental degradation—are essentially system failures. They cannot be solved by fixing one piece in isolation from the others, because even seemingly minor details have enormous power to undermine the best efforts of too-narrow thinking. While readers will learn the conceptual tools and methods of systems thinking, the heart of the book is grander than methodology. Donella Meadows was known as much for nurturing positive outcomes as she was for delving into the science behind global dilemmas. She reminds readers to pay attention to what is important, not just what is quantifiable, to stay humble, and to stay a learner. In a world growing ever more complicated, crowded, and interdependent, Thinking in Systems helps readers avoid confusion and helplessness, the first step toward finding proactive and effective solutions. Time Management for Executives: A Handbook from the Editors of Execu Time
Top Performance - How to Develop Excellence in Yourself and Others
Tribes: We Need You to Lead Us
Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, theyre enabling countless new tribes to be borngroups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming. And so the key question: Who is going to lead us? The Web can do amazing things, but it cant provide leadership. That still has to come from individuals people just like you who have passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips. If you think leadership is for other people, think againleaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead. If you ignore this opportunity, you risk turning into a sheepwalkersomeone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers dont do very well these days. Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers. . . . Its not easy, but its easier than you think. Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. Today's online influencers are web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. The book shows how people use online social tools to build networks of influence and how you can use those networks to positively impact your business. Because trust is key to building online reputations,, those who traffic in it are "trust agents," the key people your business needs on its side. Delivers actionable steps and case studies that show how social media can positively impact your businessWritten by authors with over ten years of online media experienceShows you how to build and wield influence online to benefit your brandCombines high-level theory with practical step-by-step guidance If you want your business to succeed, don't sit on the sidelines. Instead, use the Web to build trust with your consumers using Trust Agents. UML 2 for Dummies
UNDERSTANDING MEN'S PASSAGES
UNIX(R) System Security: A Guide for Users and System Administrators
Understanding Comics: The Invisible Art
Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures
Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle. The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world." The workbook teaches readers how to: •Improve their three "built-in" visual problem solving tools. •Apply the four-step visual thinking process (look-see-imagine-show) in any business situation. •Instantly improve their visual imaginations. •Learn how to recognize the type of problem to choose the best visual solution. If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared. The Velocity of Honey and More Science of Everyday Life
The War of Art: Break Through the Blocks and Win Your Inner Creative Battles
· dream about writing the Great American Novel? · regret not finishing your paintings, poems, or screenplays? · want to start a business or charity? · wish you could start dieting or exercising today? · hope to run a marathon someday? If "yes," then you need…THE WAR OF ART Now, in this powerful, straight-from-the-hip examination of the internal obstacles to success, bestselling author Steven Pressfield shows readers how to identify, defeat, and unlock the inner barriers to creativity. THE WAR OF ART is an inspirational, funny, well-aimed kick in the pants guaranteed to galvanize every would-be artist, visionary, or entrepreneur. Steven Pressfield enjoys great international success as a bestselling novelist. But in order to reach the top he had to do a lot of work to fight the inner demons that told him he couldn’t make it. THE WAR OF ART is his challenge to creative block, and his succinct, straight-from-the-hip style will help every reader unleash their personal ambitions, be they literary, artistic, or business-minded. According to Pressfield, the internal obstacle to success is Resistance. Resistance is the difference between the life you lead and the life you want to lead, and can take many forms. Pressfield shows readers how to identify and defeat Resistance at every turn and challenges them to change their amateurish, unsuccessful habits into a professional attitude that can get the job done. Finally, Sun Tzu for the soul! Inspirational, funny, and a great kick in the pants, THE WAR OF ART is the perfect book for anybody who had a goal circumvented by life and circumstance: which is to say, you and everybody you’ve ever met. The Web Designer's Idea Book: The Ultimate Guide To Themes, Trends & Styles In Website Design
The Web Designer's Idea Book includes more than 700 websites arranged thematically, so you can find inspiration for layout, color, style and more. Author Patrick McNeil has cataloged more than 20,000 sites on his website, and showcased in this book are the very best examples. Sites are organized by color, design style, type, theme, element and structure. It's easy to use and reference again and again, whether you're talking with a co-worker or discussing website design options with a client. As a handy desk reference for design layout, color and style, this book is a must-have for starting new projects. Web Site Cookbook: Solutions & Examples for Building and Administering Your Web Site
The Web Site Cookbook from O'Reilly covers all the essential skills that you need to create engaging, visitor-friendly websites. It helps you with the practical issues surrounding their inception, design, and maintenance. With recipes that teach both routine and advanced setup tasks, the book includes clear and professional instruction on a host of topics, including: registering domainsensuring that hostnames workmanaging the directorymaintaining and troubleshooting a websitesite promotionvisitor trackingimplementing e-commerce systemslinking with sales sites This handy guide also tackles the various elements of page design. It explains how to control a reader's eye flow, how to choose a template system, how to set up a color scheme, and more. Typical of O'Reilly's "Cookbook" series, the Web Site Cookbook is written in a straightforward format, featuring recipes that contain problem statements and solutions. A detailed explanation then follows each recipe to show you how and why the solution works. This question-solution-discussion format is a proven teaching method, as any fan of the "Cookbook" series can attest to. Regardless of your strong suit or your role in the creation and life of a website, you can benefit from the teachings found in the Web Site Cookbook. It's a must-have tool for advancing your skills and making better sites. A Whack on the Side of the Head: How You Can Be More Creative
What Canadians Think
-What percentage of Canadians mow the lawn wearing open-toed shoes? -Which gender is more likely to be left standing at the altar? -What percentage of Canadians supports labelling GMOs? -What is the likelihood that a Canadian believes that “Satan, the devil, is active in the world today”? Read through and find out. Funny, informative, and often surprising, What Canadians Think is based on hard statistics that add up to the inside story of what Canadians like, what we don’t like, what we believe, what we don’t believe, what we’re not sure of. You want to know who we are and what we’re becoming? Ask John Wright and Darrell Bricker of Ipsos-Reid. They’ve got all the numbers. Focusing on the concentric worlds in which we live — home and work, community, nation, and world — Wright and Bricker, Canada’s leading pollsters, roll up their sleeves and get to work. These guys dig into relationships. They look at marriage and morals and drinking and drugs. They delve into power, politics, parenting, and internet porn. Sex and stress. Death and taxes. No one knows Canada better than Ipsos-Reid, the country’s largest market research and public opinion firm, and this book puts their research at your fingertips. Both lighthearted and rigorously detailed, What Canadians Think is fascinating reading for anyone. Whether you’re a marketing executive, or just someone who’s curious about the nut case around the corner, you won’t put it down. What Matters Most : The Power of Living Your Values
Discover what matters most to you Make a plan Act on that plan By incorporating Smith's strategy into your life, you will not only re-embrace your values but you will make them your priority. What Matters Most is an indispensable and timely guide to living a truly fulfilling life and becoming the person you always wanted to be. Who Goes There?: Authentication Through the Lens of Privacy
Who Says Elephants Can't Dance? Inside IBM's Historic Turnaround
Then Lou Gerstner was brought in to run IBM. Almost everyone watching the rapid demise of this American icon presumed Gerstner had joined IBM to preside over its continued dissolution into a confederation of autonomous business units. This strategy, well underway when he arrived, would have effectively eliminated the corporation that had invented many of the industry's most important technologies. Instead, Gerstner took hold of the company and demanded the managers work together to re-establish IBM's mission as a customer-focused provider of computing solutions. Moving ahead of his critics, Gerstner made the hold decision to keep the company together, slash prices on his core product to keep the company competitive, and almost defiantly announced, "The last thing IBM needs right now is a vision." Who Says Elephants Can't Dance? tells the story of IBM's competitive and cultural transformation. In his own words, Gerstner offers a blow-by-blow account of his arrival at the company and his campaign to rebuild the leadership team and give the workforce a renewed sense of purpose. In the process, Gerstner defined a strategy for the computing giant and remade the ossified culture bred by the company's own success. The first-hand story of an extraordinary turnaround, a unique case study in managing a crisis, and a thoughtful reflection on the computer industry and the principles of leadership, Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement. Taking readers deep into the world of IBM's CEO, Gerstner recounts the high-level meetings and explains the pressure-filled, no-turning-back decisions that had to be made. He also offers his hard-won conclusions about the essence of what makes a great company run. In the history of modern business, many companies have gone from being industry leaders to the verge of extinction. Through the heroic efforts of a new management team, some of those companies have even succeeded in resuscitating themselves and living on in the shadow of their former stature. But only one company has been at the pinnacle of an industry, fallen to near collapse, and then, beyond anyone's expectations, returned to set the agenda. That company is IBM. Lou Gerstener, Jr., served as chairman and chief executive officer of IBM from April 1993 to March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its largest subsidiary. Prior to that, Mr. Gerstner was a director of the management consulting firm of McKinsey & Co., Inc. He received a bachelor's degree in engineering from Dartmouth College and an MBA from Harvard Business School. A Whole New Mind: Moving from the Information Age to the Conceptual Age
In the tradition of Emotional Intelligence and Now, Discover Your Strengths, Daniel H. Pink offers a fresh look at what it takes to excel. A Whole New Mind reveals the six essential aptitudes on which professional success and personal fulfillment now depend, and includes a series of hands-on exercises culled from experts around the world to help readers sharpen the necessary abilities. This book will change not only how we see the world but how we experience it as well. Whole-Brain Thinking: Working from Both Sides of the Brain to Achieve Peak Job Performance
Why Managers Fail-and What to Do About It
Why Work: Motivating and Leading the New Generation
Why Your Life Sucks: And What You Can Do About It
Wikinomics: How Mass Collaboration Changes Everything
Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success. A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply-rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty-first century. Based on a $9 million research project led by bestselling author Don Tapscott, Wikinomics shows how masses of people can participate in the economy like never before. They are creating TV news stories, sequencing the human genome, remixing their favorite music, designing software, finding a cure for disease, editing school texts, inventing new cosmetics, or even building motorcycles. You'll read about: Rob McEwen, the Goldcorp, Inc. CEO who used open source tactics and an online competition to save his company and breathe new life into an old-fashioned industry. Flickr, Second Life, YouTube, and other thriving online communities that transcend social networking to pioneer a new form of collaborative production. Mature companies like Procter & Gamble that cultivate nimble, trust-based relationships with external collaborators to form vibrant business ecosystems. An important look into the future, Wikinomics will be your road map for doing business in the twenty-first century. Work the System: The Simple Mechanics of Making More and Working Less
Workaholics: The Respectable Addicts, A Family Survival Guide
Working with Emotional Intelligence
In Working with Emotional Intelligence, Goleman reveals the skills that distinguish star performers in every field, from entry-level jobs to top executive positions. He shows that the single most important factor is not IQ, advanced degrees, or technical expertise, but the quality Goleman calls emotional intelligence. Self-awareness, self-confidence, and self-control; commitment and integrity; the ability to communicate and influence, to initiate and accept change—these competencies are at a premium in today's job market. The higher up the leadership ladder you go, the more vital these skills become, often influencing who is hired or fired, passed over or promoted. As Goleman shows, we all possess the potential to improve our emotional intelligence—at any stage in our career. He provides guidelines for cultivating these capabilities—and also explains why corporate training must change if it is to be effective. World Without Secrets: Business, Crime and Privacy in the Age of Ubiquitous Computing
"Like a laser, Hunter gets directly to the heart of the issues for business and society in computer security. He understands and delineates issues and nonissues of cybercrime and cyberwar and provides provocative thought on new social structures affecting current and future security issues. A strongly recommended read for anyone concerned about cybersecurity and the coming cyberwars." âDr. Bill Hancock, CISSP, Vice President, Security and Chief Security Officer, Exodus, a cable and wireless company To some its a dream come true; to others its the stuff of nightmares-a world of ubiquitous computing in which human beings are surrounded by smart, aware, always-on machines that monitor, record, and analyze most or all of what goes on around them. World Without Secrets takes you on a chilling tour of the near future and the hard realities of whats to come, from the home without secrets to the Network Army, from mentats to the exception economy. Dont enter the future unprepared. Read World Without Secrets and learn how to protect your business from information crime, seize emerging opportunities, and survive and succeed in a new environment that is as dangerous as it is promising. Writing Effective Use Cases
The focus of this text is on use cases that are written, as opposed to modeled in UML. This book may change your mind about the advantages of writing step-by-step descriptions of the way users (or actors) interact with systems. Besides being an exceptionally clear writer, the author has plenty to say about what works and what doesn't when it comes to creating use cases. There are several standout bits of expertise on display here, including excellent techniques for finding the right "scope" for use cases. (The book uses a color scheme in which blue indicates a sea-level use case that's just right, while higher-level use cases are white, and overly detailed ones are indigo. Cockburn also provides notational symbols to document these levels of detail within a design.) This book contains numerous tips on the writing style for use cases and plenty of practical advice for managing projects that require a large number of use cases. One particular strength lies in the numerous actual use cases (many with impressive detail) that are borrowed from real-world projects, and demonstrate both good and bad practices. Even though the author expresses a preference for the format of use cases, he presents a variety of styles, including UML graphical versions. The explanation of how use cases fit into the rest of the software engineering process is especially good. The book concludes with several dozen concrete tips for writing better use cases. Software engineering books often get bogged down in theory. Not so in Writing Effective Use Cases, a slender volume with a practical focus, a concise presentation style, and something truly valuable to say. This book will benefit most anyone who designs software for a living. —Richard Dragan Topics covered: Introduction to use casesRequirementsUsage narrativesActors and goalsStakeholdersGraphical models for use casesScope for use cases (enterprise-level through nuts-and-bolts use cases)Primary and supporting actorsGoal levels: user goals, summary level, and subfunctionsPreconditions, triggers, and guaranteesMain success scenariosExtensions for describing failures Formats for use cases (including fully dressed one- and two-column formats)Use case templates for five common project typesManaging use cases for large projectsCRUD use casesBusiness-process modelingMissing requirementsMoving from use cases to user-interface designTest caseseXtreme Programming (XP) and use casesSample problem use casesTips for writing use casesUse cases and UML diagrams Writing for Results: Principles and Practice
eGov: E-Business Strategies for Government
iCon Steve Jobs: The Greatest Second Act in the History of Business
iLife '09 Portable Genius
iWork '09 Portable Genius
Even in a down economy, Macs are enjoying increased popularity. iWork '09 provides an alternative to Microsoft Office. This guide covers the key skills, tools, and shortcuts to help you make the most of the iWork applications: keynote presentation software, pages for document creation, and the numbers spreadsheet program. Here are the tips and tricks that will help you work more efficiently and use all the features of iWork. iWork '09 Portable Genius gets straight to the point with the authoritative information Mac-savvy users want to know. And the handy portable size makes it easy to slip in your laptop case so it goes where you go. A full-color guide to the shortcuts and tips that let you maximize what you can do with iWork '09Learn to edit, organize, and create documents using Pages; create stellar presentations with Keynote; and calculate and analyze data in NumbersHandy 6 x 9 trim size size fits in your MacBook caseDesigned for those who want to make the most of the Mac digital lifestyleHelps you take full advantage of Apple's office productivity suite With iWork '09 Portable Genius, you'll be able to do more with iWork than you ever imagined. iWoz
slide:ology: The Art and Science of Creating Great Presentations
Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to: Connect with specific audiencesTurn ideas into informative graphicsUse sketching and diagramming techniques effectivelyCreate graphics that enable audiences to process information easilyDevelop truly influential presentationsUtilize presentation technology to your advantage Millions of presentations and billions of slides have been produced — and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause. The world challenge / Jean-Jacques Servan-Schreiber
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